Deputy Manager, Marketing & Outreach, BRAC Academy, BRAC Education programme

Job Description

Title: Deputy Manager, Marketing & Outreach, BRAC Academy, BRAC Education programme

Company Name: BRAC

Vacancy: --

Age: At least 22 years

Job Location: Dhaka

Salary: --

Experience:

• 2 to 3 years

Bachelor's degree prefferably in Marketing/ Business Administration/ Communications/ Media Studies or a relevant field from a recognised university

• 2 to 3 years

• Age At least 22 years

Additional Job Requirements

• Strong analytical, market research, and data interpretation skills.
• Proven ability to develop marketing plans, concept notes, reports, and presentation materials.
• Experience in coordinating with design and communication teams to develop high-quality branding and promotional materials.
• Sound knowledge of social media management and digital marketing strategies to drive audience engagement.
• Proficiency in spreadsheet analysis and campaign performance tracking, with the ability to generate actionable insights from data.

Experience Requirements

• Minimum 2–3 years’ experience in marketing, branding, or outreach initiatives which include student enrollment campaigns, field-level marketing, digital engagement, and development of promotional and communication materials. Able to showcase a portfolio of marketing or communication materials, campaigns, branding concepts, and outreach initiatives across digital and field platforms.

Job Purpose:

The Senior Officer will manage the Agri Support Service Center as a technical hub for delivering high quality agricultural advisory services to poor and smallholder farmers, particularly BRAC Microfinance members, through field research, demonstrations, and hands-on learning. The role provides field-level technical support and promotes climate-resilient technologies, improved varieties, and timely weather and market information to enhance farm productivity, profitability, and resilience.

Key Responsibilities:

• Provide consultation and basic diagnostic services to farmers and field staff through the Agri Support Service Center and ensure timely follow-up support.

• Establish and maintain demonstration plots and field research activities to showcase climate-resilient technologies and improved crop varieties.

• Conduct practical training and refresher sessions for Program Officers and farmers to strengthen technical knowledge and promote good agricultural practices.

• Conduct field visits to assess crop and livestock conditions, identify diseases and production challenges, and recommend appropriate management practices under the guidance of supervisors.

• Provide advisory services, including soil and water testing and basic farm performance assessments, and document findings and recommendations.

• Organise field days, demonstrations, and awareness sessions to encourage the adoption of improved agricultural technologies and climate-smart farming practices.

• Prepare and maintain reports, field records, and data on crop performance, farmer consultations, and Centre activities, and coordinate with farmers and relevant stakeholders to support programme implementation.

Safeguarding Responsibilities:

• Ensure the safety of Programme Participants, people who come into contact with the organisation and team members from any harm, abuse, neglect, harassment and exploitation including sexual exploitation and abuse (SEA) to achieve the programme`s goals of safeguarding implementation. Act as a key source of support, guidance and expertise on safeguarding for establishing a safe working environment.

• Practice, promote and endorse the issues of safeguarding policy among team members and ensure the implementation of safeguarding standards in every course of action.

• Follow the safeguarding reporting procedure in case any reportable incident takes place and encourage others to do so.