Brand Manager

Job Description

Title: Brand Manager

Company Name: Otithee Limited

Vacancy: --

Location: Anywhere in Bangladesh

Salary: Tk. 40000 - 45000 (Monthly)

Experience:
∎ 4 to 6 years

Published: 7 Jul 2025

Education:
∎ Bachelor/Honors in any discipline
∎ Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred).
∎ Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred).

Requirements:

Additional Requirements:
∎ 4–6 years of experience in brand management or related marketing roles.
∎ Proven track record of successful brand campaigns and product launches.
∎ Experience in [travel & tourism industry] will be considered an advantage.
∎ Willingness to travel occasionally for market visits, events, or campaigns.
∎ Technical Skills:
∎ Strong proficiency in brand management, marketing strategy, and consumer research.
∎ Experience with digital marketing tools and platforms (Google Analytics, Meta Business Suite, SEO/SEM tools, CRM systems, etc.).
∎ Solid understanding of media planning, content strategy, and campaign management.
∎ Proficiency in using design briefing tools and collaborating with creative teams or agencies.
∎ Data-driven mindset with the ability to interpret analytics and turn insights into actionable strategies.
∎ Soft Skills:
∎ Strong leadership and decision-making capabilities.
∎ Excellent communication and presentation skills.
∎ Creativity, innovation, and a passion for storytelling.
∎ Strategic thinking with attention to detail.
∎ Ability to multitask, manage priorities, and meet tight deadlines.
∎ Collaborative spirit with strong interpersonal skills to work across departments.
∎ 4–6 years of experience in brand management or related marketing roles.
∎ Proven track record of successful brand campaigns and product launches.
∎ Experience in [travel & tourism industry] will be considered an advantage.
∎ Willingness to travel occasionally for market visits, events, or campaigns.
∎ Technical Skills:
∎ Strong proficiency in brand management, marketing strategy, and consumer research.
∎ Experience with digital marketing tools and platforms (Google Analytics, Meta Business Suite, SEO/SEM tools, CRM systems, etc.).
∎ Solid understanding of media planning, content strategy, and campaign management.
∎ Proficiency in using design briefing tools and collaborating with creative teams or agencies.
∎ Data-driven mindset with the ability to interpret analytics and turn insights into actionable strategies.
∎ Soft Skills:
∎ Strong leadership and decision-making capabilities.
∎ Excellent communication and presentation skills.
∎ Creativity, innovation, and a passion for storytelling.
∎ Strategic thinking with attention to detail.
∎ Ability to multitask, manage priorities, and meet tight deadlines.
∎ Collaborative spirit with strong interpersonal skills to work across departments.

Responsibilities & Context:
∎ Develop and execute brand strategies that align with the company’s business goals and market positioning.
∎ Manage brand identity, voice, and consistency across all touchpoints including advertising, digital platforms, packaging, and internal communications.
∎ Lead integrated marketing campaigns from concept to execution, ensuring alignment with brand values.
∎ Conduct market analysis and monitor consumer trends, competitor activities, and campaign performance to inform strategic decisions.
∎ Collaborate with cross-functional teams including Product, Sales, Creative, and Digital teams to ensure unified messaging and cohesive brand execution.
∎ Oversee relationships with creative agencies, media partners, and vendors to deliver impactful branding initiatives.
∎ Track key brand metrics (brand awareness, perception, customer engagement, etc.) and prepare regular performance reports.
∎ Manage brand budgets and ensure cost-effective execution of marketing initiatives.
∎ Position Overview:
∎ We are looking for an experienced and strategic Brand Manager to join our team at Otithee.com. The ideal candidate will play a pivotal role in shaping the perception of our brand in the market. You will be responsible for developing and implementing brand strategies that drive awareness, engagement, and customer loyalty. If you are passionate about brand storytelling, market trends, and creating meaningful customer experiences, we’d love to hear from you.
∎ Key Responsibilities:
∎ Develop and execute brand strategies that align with the company’s business goals and market positioning.
∎ Manage brand identity, voice, and consistency across all touchpoints including advertising, digital platforms, packaging, and internal communications.
∎ Lead integrated marketing campaigns from concept to execution, ensuring alignment with brand values.
∎ Conduct market analysis and monitor consumer trends, competitor activities, and campaign performance to inform strategic decisions.
∎ Collaborate with cross-functional teams including Product, Sales, Creative, and Digital teams to ensure unified messaging and cohesive brand execution.
∎ Oversee relationships with creative agencies, media partners, and vendors to deliver impactful branding initiatives.
∎ Track key brand metrics (brand awareness, perception, customer engagement, etc.) and prepare regular performance reports.
∎ Manage brand budgets and ensure cost-effective execution of marketing initiatives.

Skills & Expertise:

Employment Status: Full Time

Job Location: Anywhere in Bangladesh

Company Information:
∎ Otithee Limited
∎ Police Plaza Concord, Gulshan-1, Dhaka 1212
∎ Trusted booking partner.

Address::
∎ Police Plaza Concord, Gulshan-1, Dhaka 1212
∎ Trusted booking partner.

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 6 Aug 2025

Category: Marketing/Sales

Interested By University

University Percentage (%)
National University 7.36%
University of Dhaka 6.75%
North South University 6.75%
Independent University, Bangladesh 3.99%
East West University 3.68%
2.76%
University of Development Alternative 2.45%
Jagannath University 1.84%
BRAC University 1.84%
American International University Bangladesh (AIUB) 1.53%

Interested By Age Range

Age Range Percentage (%)
20-30 37.42%
31-35 33.44%
36-40 19.02%
40+ 7.36%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 1.53%
20K-30K 3.07%
30K-40K 20.86%
40K-50K 49.39%
50K+ 25.15%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 8.59%
0.1 - 1 years 5.52%
1.1 - 3 years 15.95%
3.1 - 5 years 14.11%
5+ years 55.83%

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