Brand Manager

Job Description

Title: Brand Manager

Company Name: A World Class Denim Manufacturing Plant

Vacancy: Not specific

Job Location: Anywhere in Bangladesh

Employment Status: Full-time

Educational Requirements:
∎ Bachelor's degree in Business, Marketing, or related field

Experience Requirements:
∎ At least 6 year(s)

Job Responsibilities:
∎ Sets the strategy and growth agenda for the Firestone Brand.
∎ Establish and maintain brand-building advertising campaigns for Firestone
∎ Partner with external research partners and internal teams to capture meaningful insight and trends from target segments that help to guide our plan.
∎ Partner with a network of agencies including traditional advertising agencies, media agency of record and smaller job/project oriented agencies to develop engaging business building go-to-market materials.
∎ Build and communicate value proposition to target segments.
∎ Build a strong brand strategy and annual plan. This plan will be designed to achieve overall goals of delivering revenue, profit and return on investments / return on assets.
∎ Help to develop, execute and monitor profitable dealer-based programs that build dealer engagement to grow our portfolio of brands.
∎ Partner with innovation team to be the 'handoff' to defining go-to-market requirements and successfully progress products through launch.
∎ Project leadership on key marketing initiatives.
∎ Train the relevant staffs with brand requirements and new strategies

Additional Requirements:
∎ Age 25 to 35 years
∎ 6+ years' experience in classic brand building/marketing or equivalent experience in R&D, Sales or Operations
∎ Experience in handling American eagle / C&A & CK
∎ Be creative, resourceful, adaptable and results oriented with high energy
∎ Customer and Key account management experience
∎ Ability to think strategically, creatively and tactically
∎ Ability to research, identify trends and assess future consumer needs
∎ Ability to communicate effectively verbally and visually (MS Powerpoint, etc)
∎ Develop and manage business plans, including resourcing and budgeting
∎ Ability to make decisions, lead projects and deliver results
∎ Preferred:
∎ MBA or advanced degree preferred concentration in marketing
∎ Experience in the Trucking/Automotive industry
∎ Experience working in a matrixed organization

Application Deadline: June 30, 2019

Company Information:
∎ A World Class Denim Manufacturing Plant

Category: Garments/Textile

Read Before Apply: If you are interested in this opportunity, please forward your resume on BDJOBS