Asst. Manager, Digital Marketing

Job Description

Title: Asst. Manager, Digital Marketing

Company Name: TVS Auto Bangladesh Ltd.

Vacancy: Not specific

Job Location: Anywhere in Bangladesh

Employment Status: Full-time

Educational Requirements:
∎ Bachelor degree in any discipline

Experience Requirements:
∎ 5 to 6 year(s)

Job Responsibilities:
∎ • Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
∎ • Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
∎ • Designs, builds, and maintains our social media presence.
∎ • Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
∎ • Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
∎ • Identifies trends and insights, and optimizes spend and performance based on the insights.
∎ • Brainstorms new and creative growth strategies through digital marketing.
∎ • Plans, executes, and measures experiments and conversion tests.
∎ • Collaborates with internal teams to create landing pages and optimize user experience.
∎ • Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
∎ • Manage the content that the business posts to social media
∎ • Develop data driven strategies that drive customers to the website
∎ • Improve the design, UX, traffic, and content of the website
∎ • Create email blast campaigns to target key customers
∎ • Identifies critical conversion points and drop off points and optimizes user funnels.
∎ • Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.

Additional Requirements:
∎ Age 25 to 35 years
∎ Both males and females are allowed to apply
∎ Proven working experience in digital marketing, particularly within the industry
∎ Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
∎ Experience in optimizing landing pages and user funnels
∎ Experience with A/B and multivariate experiments Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends, SEM Rush, etc.
∎ Working knowledge of ad serving tools
∎ Experience in setting up and optimizing PPC campaigns on all major search engine

Salary: Negotiable

Compensation & Other Benefits:
∎ Mobile bill, Medical allowance, Provident fund, Insurance, Gratuity, Profit share
∎ Lunch Facilities: Partially Subsidize
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 16 Jul 2022

Company Information:
∎ 3 Jul 2022
∎ TVS Auto Bangladesh Ltd.
∎ Address : 304, Tejgaon I/A (3rd Floor), Dhaka-1208
∎ Web : www.tvsabl.com
∎ Business : TVS Auto Bangladesh Ltd
304, Tejgaon I/A (3rd Floor), Dhaka-1208.
TVS Auto Bangladesh Ltd established in 2007, is a joint-venture company between Rian Motors (a concern of Sony-Rangs Group) of Bangladesh and TVS & Sons of India. It has been assembling and marketing TVS Brand Two-wheeler and Three-wheeler.

Category: Marketing/Sales

:

Source: bdjobs.com

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