Job Description
Title: Assistant Manager, Brand
Company Name: bKash Ltd.
Vacancy: 1
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Bachelor's degree in marketing from a reputed institution
Experience Requirements:
∎ At least 5 year(s)
Job Responsibilities:
∎ Analyzing the assigned product positioning, uncover consumer insights and deliver innovative marketing campaigns
∎ Develop respective vertical's elements into plans, performance specifications and market strategies
∎ Develops and updates consumer portrait, contributes to category strategy, provides recommendation to pricing and promotional strategy
∎ Work in close collaboration with concern cross functions to develop robust activity plans in line with the respective brand essence and accelerate growth
∎ Ensures consumer centricity, applies Innovation levers, contributes, and executes Innovation pipeline, maintains vibrancy via relevant renovation for respective brand
∎ Work in conjunction with category & development to identify and target key market opportunity, through trends, consumer research & understanding and competitor activity
∎ Participate in and evaluate Consumer Marketing oriented research and analysis, promotions, public relations, media and advertising associated with assigned brands or products
∎ Align the company around the respective brand's direction, choices, and tactics
Additional Requirements:
∎ Age at least 28 years
∎ Strategic thinker able to identify long-term opportunities and trends
∎ Project management experience, with a solid understanding of project management principles and techniques
∎ Proven ability to work cross-functionally
∎ Assertive communication and active listening
∎ Market and Consumer Sensibility
∎ 4-6 years or above of experience in brand management, brand marketing, or marketing management
Salary: Negotiable
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 8 Jan 2024
Company Information:
∎ 19 Dec 2023
∎ bKash Ltd.
∎ Address : Shadhinata Tower, 1, Bir Sreshtha Shaheed Jahangir Gate, Dhaka Cantonment, Dhaka-1206
∎ Business : Mobile financial service
Category: Marketing/Sales
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