ACADEMIC DIRECTOR & GROWTH STRATEGIST

Job Description

Title: ACADEMIC DIRECTOR & GROWTH STRATEGIST

Company Name: Toppers'' Academy

Vacancy: 2

Age: Na

Job Location: Dhaka

Salary: Tk. 13000 - 16000 (Monthly)

Experience:

• At most 1 year
• The applicants should have experience in the following business area(s): Immigration and Education Consultancy Service

• Bachelor/Honors

• At most 1 year
• The applicants should have experience in the following business area(s): Immigration and Education Consultancy Service

JOB OBJECTIVE The Academic Director & Growth Strategist is responsible for the dual mission of Academic Excellence and Commercial Success. This role involves overseeing faculty and daily operations, designing high-impact academic programs, and leading the marketing and sales strategies to ensure enrollment targets are met and the brand reputation is strengthened.

CORE RESPONSIBILITIES

1. Academic Leadership & Faculty Management

• Faculty Command: Act as the primary lead for all faculty members. Manage teacher recruitment, batch assignments based on expertise, and performance evaluations.

• Syllabus & Quality Control: Monitor batch progress to ensure the syllabus is completed on time. Conduct regular result analysis of internal tests and mock exams to maintain high academic standards.

• Master Academic Calendar: Design and implement the yearly academic roadmap, including exam cycles, parent-teacher meetings, and holiday schedules. 2. Strategic Growth & Revenue Generation

• Admission Funnel Management: Oversee the full student lifecycle from lead inquiry to enrollment. Set and achieve monthly admission targets.

• Revenue Strategy: Develop attractive admission packages, seasonal offers, and "Early-Bird" discounts to drive sales.

• Strategic Expansion: Identify opportunities for new coaching modules, crash courses, or specialized workshops (e.g., extra curricular activities) based on market trends. 3. Marketing, Content & Brand Strategy

• Digital Content Planning: Develop the strategic vision for social media content (Facebook, Instagram, LinkedIn). Collaborate with the creative team to produce high-engagement ads and posts.

• Brand Collaborations: Identify and partner with influencers, educational bloggers, and corporate brands to increase the center's reach and authority.

• Course Promotion: Highlight unique selling points (USPs) of the curriculum to convert digital leads into on-site admissions. 4. Event & Demo Class Orchestration

• High-Impact Demos: Supervise and refine the "Demo Class" experience. Coordinate with teachers to ensure demo sessions are high-impact and result in immediate enrollments.

• Workshop Execution: Design and execute specialized seminars and workshops for both parents and students to showcase the institution's expertise.

• Feedback Loops: Systematically collect feedback from prospects and current students to refine teaching methods and marketing messaging. KEY PERFORMANCE INDICATORS (KPIs)

• Enrollment Growth: Achievement of monthly and seasonal student admission targets.

• Demo-to-Admission Ratio: Success rate of converting prospects into paid students.

• Academic Success Rate: Average improvement in student scores and on-time syllabus completion.

• Brand Reach: Growth in social media engagement and successful brand partnerships.

CANDIDATE REQUIREMENTS

• Education & Experience: Proven track record in managing a coaching center, school, or educational startup.

• Sales & Marketing Mindset: A proactive "Sales Mindset" with the ability to create unique marketing themes and hit revenue targets.

• Leadership & Discipline: Strong ability to lead a faculty team and maintain a disciplined, productive environment for students.

• Linguistic Mastery: Exceptional fluency in English and Bengali for professional academic planning, parent counseling, and corporate liaison.

• Strategic Thinking: Ability to analyze data and reports to pivot strategies for better growth and performance.