AC Product Specialist

Job Description

Title: AC Product Specialist

Company Name: Haier Bangladesh Ltd

Vacancy: --

Age: Na

Job Location: Dhaka (Gulshan)

Salary: --

Experience:

• 2 to 3 years
• The applicants should have experience in the following business area(s): Direct Selling/Marketing Service Company

• Bachelor of Science (BSc)
• Bachelor of Business Administration (BBA)
• Master of Business Administration (MBA)

• Bachelor's degree in engineering or business, marketing, or a related field. MBA is a plus.

• 2 to 3 years
• The applicants should have experience in the following business area(s): Direct Selling/Marketing Service Company

• At least 2-3 years of experience in product management or marketing roles, especially in consumer electronics or appliances company.

• Strong market orientation and willingness to travel frequently.

• Proficiency in Microsoft PowerPoint and Excel, Design Software, and Al is a must.

• Excellent communication, coordination, and follow-up skills.

• Ability to handle multiple stakeholders and work in a fast-paced environment.

Reports To: Head of Product -AC

About the Role:

Responsible for managing Residential Air Conditioner (RAC) products through market research, product execution, and sales channel support. Spend time in the field to track consumer trends and competitor activities, while assisting in product launches, promotions, and lifecycle initiatives. Coordinates with sales channels to monitor sell-in, sell-out, and sell-through, and provides analytical support in forecasting, stock planning, and performance reporting.

• Spend significant time in the field (showrooms, dealers, retailers, etc.) to understand real-time market trends, consumer behavior, and competition.

• Continuously track and report changes in market dynamics and competitor movements.

• Work closely with the Product Head to execute product strategies, campaign plans, and product lifecycle initiatives.

• Assist in product launches, promotional plans, and communication strategies aligned with brand and business goals.

• Coordinate with various sales channels (retail, online, dealers, showrooms) to monitor Sale-in, Sell-out, Sell-through and take proactive actions to boost performance in all aspects.

• Gather feedback from field teams and ensure market-level execution of sales enablers.

• Prepare detailed PowerPoint presentations for internal and external communication.

• Maintain and analyze sales data, product performance, and pricing using advanced Excel skills.

• Support in forecasting, stock planning, and product mapping activities.

Why Join Us?

• Competitive compensation and benefits package

• Monthly & Quarterly KPI Incentives

• Contributory Provident fund and Gratuity Fund

• 2 Festival bonuses equal to 1 basic salary

• Insurance for Employee only

• Alternative Saturday off

• Other benefits as per the company practice

• A collaborative work environment

• Opportunities for professional growth