Sr. Executive - Digital Media Buyer & Analyst

Job Description

Title: Sr. Executive - Digital Media Buyer & Analyst

Company Name: A reputed group of companies

Vacancy: Not specific

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Minimum Graduate in any discipline from reputed university.

Experience Requirements:
∎ At least 3 year(s)
∎ The applicants should have experience in the following area(s): Digital Media analytics, Digital platform, Facebook, Google, YouTube
∎ The applicants should have experience in the following business area(s): Advertising Ageny, Group of Companies

Job Responsibilities:
∎ Identify the target audience for a particular media campaign and decide how best to communicate to that audience
∎ Keep up to date with industry research figures for digital Platform
∎ Monitor buying strategies
∎ Optimize the campaign to obtain the best result and most appropriate media spaces in online platform.
∎ Work with the brand management team to ensure that campaigns are workable and keep the brand updated on the approved media plan
∎ Ensure that the adverts run accurately so that the desired media message is seen and heard by consumers
∎ Prepare visualization in order to report on campaign strategies and results
∎ Manage budgets, including preparing costing for brand and producing spending updates throughout the campaign
∎ Collect and analysis sales and consumer data
∎ Undertake research on industry developments in your area, new opportunities and competitors' activity
∎ Analyze the effectiveness of the campaign and use this data to inform future campaigns.
∎ Different media buying training modules by Facebook and Google.

Additional Requirements:
∎ Both males and females are allowed to apply

Salary: Negotiable

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 20 Jul 2022

Company Information:
∎ 13 Jul 2022
∎ A reputed group of companies

Category: Marketing/Sales

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