Title: Social Media & Digital Marketing Specialist
Company Name: One Direction Companies Limited
Vacancy: 2
Age: At least 24 years
Job Location: Dhaka (Dhaka Sadar)
Salary: Negotiable
Experience:
Experience in social media management, SEO, or digital marketing.
Hands-on experience with Meta Business Suite, Google Analytics, Google Ads, and SEO tools (e.g., Ahrefs, SEMrush, or Moz).
Strong understanding of online audience behavior and digital content trends.
Creative mindset with analytical thinking.
Excellent written and verbal communication skills in both Bangla and English.
We are looking for a creative, data-driven, and result-oriented Social Media & Digital Marketing Specialist to strengthen our online presence across all platforms. The ideal candidate will manage social media growth (Facebook, Instagram, YouTube, etc.), enhance website visibility through SEO strategies, and track performance analytics to support business objectives across multiple brands and units.
Key Responsibilities:
Social Media Management:
Plan, create, and publish engaging content for Facebook, Instagram, YouTube, and other social platforms.
Grow followers, engagement, and brand visibility through strategic campaigns.
Coordinate with the creative and marketing teams for content planning and ad design.
Manage paid ad campaigns, monitor performance, and optimize ROI.
Respond to comments, messages, and community interactions professionally.
SEO & Digital Analytics:
Conduct keyword research and optimize website content for search visibility.
Develop and execute on-page and off-page SEO strategies.
Monitor website traffic, conversion rates, and campaign performance using Google Analytics, Search Console, and related tools.
Prepare regular performance reports with actionable insights.
Collaborate with developers and content teams to improve website structure and SEO friendliness.
| University | Percentage (%) |
|---|---|
| East West University | 4.49% |
| National University | 4.49% |
| Daffodil International University (DIU) | 3.21% |
| University of Dhaka | 3.21% |
| North South University | 3.21% |
| World University of Bangladesh | 2.56% |
| Bangladesh University of Professionals | 2.56% |
| Southeast University | 2.56% |
| Northern University Bangladesh | 1.92% |
| Bangladesh University of Business and Technology | 1.92% |
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 66.67% |
| 31-35 | 21.15% |
| 36-40 | 7.05% |
| 40+ | 1.28% |
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 15.38% |
| 20K-30K | 21.79% |
| 30K-40K | 27.56% |
| 40K-50K | 17.31% |
| 50K+ | 17.95% |
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 12.82% |
| 0.1 - 1 years | 10.90% |
| 1.1 - 3 years | 18.59% |
| 3.1 - 5 years | 23.72% |
| 5+ years | 33.97% |