Title: Executive-Trade Marketing
Company Name: Akij Food & Beverage Ltd
Vacancy: --
Age: 26 to 38 years
Job Location: Dhaka
Salary: Negotiable
Experience:
Bachelor’s degree in Business Administration / Marketing / Finance or any relevant discipline.
MBA in Marketing will be considered an added advantage.
Trade marketing program planning and execution
Sales promotion and trade campaign management
ERP & SFA system operation and data management
Distributor and sales force incentive program development
Market analysis and competitor monitoring
Retail display and brand visibility management
Budget planning and trade program cost control
Strong communication and coordination skills
Analytical and reporting ability
Team collaboration and problem-solving skills
Prepare target-based trade programs to support sales objectives.
Input and update trade offer information in ERP & SFA systems.
Design and implement special trade promotion programs.
Prepare incentive proposals for sales force and distributors.
Develop and execute trade marketing campaigns in the market.
Assist in developing effective trade marketing strategies.
Prepare annual trade marketing plan aligned with business goals.
Conduct regular market visits to monitor trade activities and competitor actions.
Develop and monitor display and visibility programs in retail outlets.
Assist in annual trade marketing budget preparation and review.
Coordinate with sales team for proper execution of trade programs.
Monitor trade program performance and prepare necessary reports.
As per the company policy