Officer/Sr. Officer, Marketing

Job Description

Title: Officer/Sr. Officer, Marketing

Company Name: Rahimafrooz Batteries Ltd.

Vacancy: 01

Age: At least 22 years

Job Location: Dhaka (Tejgaon)

Salary: Negotiable

Experience:

• At least 2 years
• The applicants should have experience in the following business area(s): Group of Companies, Automobile, Battery, Storage cell, Tyre manufacturer, Dry cell (Battery), Power

• Bachelor of Business Administration (BBA) in Marketing

• At least 2 years
• The applicants should have experience in the following business area(s): Group of Companies, Automobile, Battery, Storage cell, Tyre manufacturer, Dry cell (Battery), Power

• Age At least 22 years

• Hands-on experience with AI tools such as ChatGPT, Gemini, Canva AI, Adobe Firefly, or similar platforms.

• Knowledge of Photoshop, Illustrator, Canva, graphic design, or video editing.

• Understanding of SEO, GA4, website management, dashboards, or marketing automation.

• Photography, videography, or digital content creation skills.

Job Purpose

To support the execution of overall brand and marketing activities, with a strong focus on digital marketing. The role will combine digital campaign management with market execution, dealer engagement, vendor management, POSM, events, activation, and marketing reporting.

Key Responsibilities

1. Digital Marketing & Content

• Plan, execute, monitor, and optimize campaigns across Facebook, Instagram, YouTube, Google, LinkedIn, and other relevant platforms.

• Manage social media content calendars, posting, boosting, paid campaigns, and basic community management.

• Track campaign performance including reach, engagement, leads, CTR, CPC, conversions, and ROI, and prepare regular performance reports.

• Coordinate with digital/creative agencies for content, campaigns, videos, and other digital assets.

• Monitor digital trends, competitor activities, and new opportunities for the brands.

2. Market Operations & Dealer Engagement

• Conduct regular regional dealer and market visits to assess brand visibility, shop branding, product display, and promotional execution.

• Track competitor pricing, promotions, offers, new products, and other market developments.

• Gather dealer, mechanic, sales team, and market feedback and convert findings into actionable marketing insights.

• Support implementation and monitoring of regional marketing activities.

3. Vendor, POSM & Branding Management

• Manage vendors for POSM, printing, signage, fabrication, shop branding, gifts, and other marketing requirements.

• Coordinate with Supply Chain for procurement, production, distribution, and stock monitoring of marketing materials.

• Visit vendor production/factory locations when required to inspect quality and ensure branding specifications are followed.

• Maintain POSM/branding trackers and verify completed vendor work before payment processing.

4. Events & Brand Activation

• Support the planning and nationwide execution of dealer conferences, dealer meets, mechanic programs, product launches, exhibitions, consumer campaigns, and brand activation.

• Coordinate agencies, vendors, branding, logistics, and other event requirements.

• Supervise on-ground execution and prepare post-event reports, feedback, and cost summaries.

5. Marketing Operations & Reporting

• Coordinate with Sales, Supply Chain, Finance, agencies, and other internal teams for smooth execution of marketing activities.

• Support quotations, PR/PO processes, bills, vendor payments, documentation, and marketing budget tracking.

• Prepare weekly/monthly reports covering digital performance, market intelligence, visibility, POSM, competitor activities, and ongoing campaigns.

• Support product launches, promotional campaigns, brand initiatives, and other day-to-day requirements of the Marketing team.

• Provident fund,Weekly 2 holidays,Performance bonus,Insurance,Profit share,Gratuity
• Salary Review: Yearly
• Lunch Facilities: Partially Subsidize
• Festival Bonus: 2