Marketing Officer/Marketing Executive

Job Description

Title: Marketing Officer/Marketing Executive

Company Name: A reputed Group of Companies

Vacancy: 2

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ BBA & MBA with major in Marketing from any well reputed university.

Experience Requirements:
∎ 1 to 3 year(s)

Job Responsibilities:
∎ Assisting in the development of long-term marketing strategy and implementing short- and long-term objectives in support of the company's objectives.
∎ Assisting to plan and implement ATL & BTL activities such as promotional activities, print advertisements, events, point-of-sales marketing etc.
∎ Carrying out market research to keep up to date with customer trends, as well as trying to predict future trends as well.
∎ Create, direct and monitor product launch thematic advertising, advertorial, editorial approval and joint promotion with media partners and third parties.
∎ Working closely with the sales team for execution of marketing activities at the field level.
∎ Co-work with respective trade channels for promotional mechanism, special offers, instore display and POS materials.
∎ Conceptualize and initiate digital and social media campaigns through working with various digital agencies.
∎ Manage the ecommerce business by planning and executing online campaigns and promotions.
∎ Preparation of Daily and Monthly Customer contract plan and implementation of the same.
∎ Assisting to plan & implement different types of activation in retail and modern trade.
∎ Assisting in organizing and implementing consumer and trade promotional activities.
∎ Assisting to create necessary databases for marketing, e-mail and conduct various methods of advertising campaigns using the database.
∎ Any other responsibilities as assigned by team leader and management from time to time

Additional Requirements:
∎ Age at most 30 years
∎ Only males are allowed to apply
∎ Proven working experience as Marketing and branding officer at least 01-03 years.
∎ The applicants should have experience in the following business area(s): Manufacturing (FMCG), Food (Packaged)/Beverage, Group of Companies.
∎ The applicants should have experience in the following area(s): Brand marketing, Brand management, digital marketing, ATL, BTL marketing. Trade Marketing, FMCG, Personal brand etc.
∎ Proficiency in MS-Office.
∎ Good inter-personal skills.
∎ Able to work under pressure and 100% aligned with company rules & regulations.

Salary: Negotiable

Compensation & Other Benefits:
∎ As per company policy

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 16 Dec 2022

Company Information:
∎ 16 Nov 2022
∎ A reputed Group of Companies

Category: Marketing/Sales

Source: bdjobs.com

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