Manager, Marketing Strategy (Marketing Department)

Job Description

Title: Manager, Marketing Strategy (Marketing Department)

Company Name: Quasem Industries Limited

Vacancy: 1

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Candidates applying for this post with English Medium School Background (must have completed O Levels, A Levels) will be given STRONG preference
∎ Students from the following Universities are encouraged to apply and will be given preference: NSU, BRAC, IUB, Dhaka University (IBA). Students who have attended university in English-speaking countries will also be given preference.

Experience Requirements:
∎ At least 5 year(s)

Job Responsibilities:
∎ Individual will be working on improving and developing marketing strategy for all of Quasem Industries and Quasem Foods FMCGs brands (SUNlite Batteries & affiliated products, SUNchips, SUNghee, SUNwater, Wave).
∎ They will be working with a variety of different partners and stakeholders, including others in the marketing team, directors, outside consultants, and clients.
∎ While they will not be in charge of the full brand development and marketing cycle, they will be giving in-house and third-parties instructions on strategy
∎ Gather feedback from sales and analyse consumer behaviour to define our company’s positioning
∎ Craft our differentiation strategy in unison with in-house marketing team and external agencies
∎ Create guidelines that define our company’s voice both online and offline (including terminology and slogans) after consultation and research
∎ Brief our creative team about marketing projects they’ll be working on (for example ebooks, email campaigns and advertising banners)
∎ Conduct competitive research to identify our strengths and weaknesses
∎ Design promotional campaigns for new products and markets
∎ Develop our social media strategy along with in-house marketing team and agencies
∎ Assess the performance of our advertising campaigns and events
∎ Analyse market trends and identify new opportunities and challenges
∎ Candidates are expected to work closely, and when appropriate lead, the in-house marketing department, while keeping good connection with affiliated departments such as commercial and institutional sales.
∎ Candidates must have a strong understanding of the marketing lifecycle, and engage with various of our marketing, PR and sales partners
∎ Candidates are expected to have a working knowledge (and preferably connections) of a full set of marketing, advertising and PR firms (as well as free-lance individuals) in Bangladesh who they will work closely with
∎ Candidates must maintain good personal hygiene and have a smart appearance.
∎ Candidate must be able to work independently without much supervision.
∎ Candidate must be able to handle multiple teams of people under their direction and keep them motivated and develop their skills.
∎ Candidates who have experience with graphic designing and/or social media marketing will be given preference.
∎ Candidates MUST be fluent in both written and spoken English and Bengali. Candidates must be confident, assured and well-spoken.
∎ Perform any other jobs as required by the management.

Additional Requirements:
∎ Age at most 40 years
∎ Both males and females are allowed to apply.
∎ Candidates from English Medium School Background (completed O Levels, A Levels) will be STRONGLY preferred for this post.
∎ All candidates must have AT LEAST 3 years of experience working with FMCGs
∎ Candidates must have at least 7 years' experience working with the marketing-related activities of a reputed company.
∎ Candidates over the age of 45 will not be considered for this post except in exceptional circumstances.
∎ Strong command in English (reading, writing, speaking).
∎ Friendly personality - approachable, outgoing, assertive
∎ Creative minded individuals are preferred for this post.
∎ Good organizational skills: ability to prioritize and multi-task
∎ Flexible and resourceful at problem-solving
∎ Basic computer knowledge (MS., Excel, Internet browsing, E-mail).

Salary: Negotiable

Compensation & Other Benefits:
∎ Provident fund, Weekly 2 holidays, Gratuity
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Application Deadline: 13 Mar 2021

Company Information:
∎ 25 Feb 2021
∎ Quasem Industries Limited
∎ Address : Icon Center (4th ,6th &9th Floor) ,Plot No: 57/4 ,Progoti Sarani,North Baridhara ,Dhaka-1212.Bnagladesh
∎ Web : www.quasemdrycells.com

Category: Marketing/Sales

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Source: bdjobs.com

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