Title: Manager - Brand Communication
Company Name: United Lube Oil Limited
Vacancy: Not specific
Job Location: Anywhere in Bangladesh
Employment Status: Full-time
Educational Requirements:
∎ Mechanical / Chemical / Marine Engineer Preferred
Experience Requirements:
∎ 2 to 3 year(s)
Job Responsibilities:
∎ Job Role: The candidate will build the brand and raise brand awareness. Work across all levels and departments of the organization to find what makes the brand unique and communicate it to our target customers. Shape the company's outward image by uncovering consumer insights and delivering innovative marketing campaigns. Implement targeted brand campaigns to improve the brand's reputation and drive growth. Manage online and offline communication with clients and increase brand awareness. Responsibilities also include distributing promotional material, responding to customers' queries and comments on social media, and networking during marketing events. Able to identify and build long-term relationships with target customers. Act as the brand's voice to impress our customers and attract new clients.
∎ Analyze brand positioning and consumer insights
∎ Shape and communicate our vision and mission
∎ Translate brand elements into plans and go-to-market strategies
∎ Manage a team of marketing people working on brand initiatives
∎ Lead creative development to motivate the target audience to "take action"
∎ Establish performance specifications, cost and price parameters, market applications and sales estimates
∎ Measure and report performance of all marketing campaigns, and assess ROI and KPIs
∎ Monitor market trends, research consumer markets and competitors' activities
∎ Oversee new and ongoing marketing and advertising activities
∎ Monitor product distribution and consumer reactions
∎ Devise innovative growth strategies
∎ Align the company around the brand's direction, choices and tactics
Additional Requirements:
∎ 2-3 years in B2B & Technical Sales Experience preferred
∎ IT Skills: Proficiency in MS Word, MS Excel, and MS PowerPoint
Salary: Negotiable
Compensation & Other Benefits:
∎ Medical allowance & Provident fund
∎ Salary Review: Yearly
∎ Festival Bonus: 2 (Yearly)
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 26 Feb 2023
Company Information:
∎ 18 Feb 2023
∎ United Lube Oil Limited
Category: Marketing/Sales
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Source: bdjobs.com