Job Description
Title: Head of Sales & Marketing
Company Name: Basic Power Engineering Ltd.
Vacancy: 01
Age: at most 45 years
Location: Dhaka
Minimum Salary: Negotiable
Experience:
∎ At least 12 years
∎ The applicants should have experience in the following business area(s):Engineering Firms
Published: 1 Jun 2025
Education:
∎ Bachelor of Science (BSc)
∎ B.Sc in EEE/ME (MBA, Major in Marketing will be highly preferred)
∎ Education qualification may be relaxed for higher professional skills and job experience.
∎ B.Sc in EEE/ME (MBA, Major in Marketing will be highly preferred)
∎ Education qualification may be relaxed for higher professional skills and job experience.
Requirements:
Additional Requirements:
∎ Age at most 45 years
∎ Minimum 12 years experiences in relevant field (Experience of electrical substation manufacturing company will be highly preferred).
∎ Minimum 2 years’ experience as head of sales & marketing.
∎ Strong communication skills (Both in English & Bangla).
∎ Analytical skills and leadership capability.
∎ Excellent negotiation skills.
∎ Must be able to operate a computer.
∎ Minimum 12 years experiences in relevant field (Experience of electrical substation manufacturing company will be highly preferred).
∎ Minimum 2 years’ experience as head of sales & marketing.
∎ Strong communication skills (Both in English & Bangla).
∎ Analytical skills and leadership capability.
∎ Excellent negotiation skills.
∎ Must be able to operate a computer.
Responsibilities & Context:
∎ Developing and implementing sales and marketing strategies: Setting goals, defining target audiences, and creating plans to reach them.
∎ Identifying and evaluating new markets and opportunities: Researching trends, analyzing competition, and developing strategies to enter new markets.
∎ Creating and implementing innovative sales and marketing campaigns: Developing creative and engaging campaigns to generate leads and drive sales.
∎ Developing and managing the sales and marketing budgets: Responsible for allocating resources and ensuring the effective use of funds.
∎ Leading, motivating, and mentoring the sales and marketing teams: Providing guidance, support, and development opportunities to their team members.
∎ Communication and monitoring performance: Establishing clear goals, track progress, and provide feedback.
∎ Customer Relationship Management: Fostering strong relationships to ensure customer satisfaction and loyalty.
∎ Cross-functional Collaboration: Collaborating with other departments, such as engineering, product and marketing development.
∎ Conducting market research to identify trends and opportunities: Staying informed about market conditions and customer preferences.
∎ Analyzing competitor strategies and market positioning: Understanding the competitive landscape and identify opportunities to gain an advantage.
∎ Reporting and Analysis: Analyzing sales data, preparing reports, and providing insights to improve sales performance.
∎ Developing and maintaining promotional activities and strategies: Creating and managing promotional campaigns to reach target audiences.
∎ Managing sales and marketing budgets: Responsible for planning of sales and marketing budget
∎ Sales Performance: Set and track sales targets, monitor performance and implement strategies to improve sales results.
∎ Job Context: Basic Power Engineering Limited (BPEL) is a substation manufacturer company since 2007. We have own manufacturing plant at Tongi, Gazipur. We supply, install, test, commission Sub Station as Trunkey basis, Busbar Trunkey System (BBT), Generator, LPS & Solar system. We are also capable of designing, supplying, installation, testing and commissioning of LV & MV electrical system.
∎ Job Description/Responsibility
∎ The Head of Sales & Marketing at an Electrical Engineering company is responsible for developing and executing strategic plans to drive business growth, managing sales and marketing teams, achieving revenue targets, focusing on understanding customer needs, identifying new market opportunities. Optimizing sales and marketing efforts. Here's a more detailed breakdown of the key responsibilities:
∎ Strategic Planning and Execution:
∎ Developing and implementing sales and marketing strategies: Setting goals, defining target audiences, and creating plans to reach them.
∎ Identifying and evaluating new markets and opportunities: Researching trends, analyzing competition, and developing strategies to enter new markets.
∎ Creating and implementing innovative sales and marketing campaigns: Developing creative and engaging campaigns to generate leads and drive sales.
∎ Developing and managing the sales and marketing budgets: Responsible for allocating resources and ensuring the effective use of funds.
∎ Team Leadership and Management:
∎ Leading, motivating, and mentoring the sales and marketing teams: Providing guidance, support, and development opportunities to their team members.
∎ Communication and monitoring performance: Establishing clear goals, track progress, and provide feedback.
∎ Customer Relationship Management: Fostering strong relationships to ensure customer satisfaction and loyalty.
∎ Cross-functional Collaboration: Collaborating with other departments, such as engineering, product and marketing development.
∎ Market Research and Analysis:
∎ Conducting market research to identify trends and opportunities: Staying informed about market conditions and customer preferences.
∎ Analyzing competitor strategies and market positioning: Understanding the competitive landscape and identify opportunities to gain an advantage.
∎ Reporting and Analysis: Analyzing sales data, preparing reports, and providing insights to improve sales performance.
∎ Other Responsibilities:
∎ Developing and maintaining promotional activities and strategies: Creating and managing promotional campaigns to reach target audiences.
∎ Managing sales and marketing budgets: Responsible for planning of sales and marketing budget
∎ Sales Performance: Set and track sales targets, monitor performance and implement strategies to improve sales results.
Skills & Expertise:
Compensation & Other Benefits:
∎ Mobile bill, Provident fund
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ As per company policy.
∎ As per company policy.
∎
Employment Status: Full Time
Job Location: Dhaka
Apply Procedure:
Email your CV:
∎ Send your CV to the given email [email protected]
Company Information:
∎ Basic Power Engineering Ltd.
∎ House # 715, Road # 11, Avenue # 03, Mirpur DOHS, Mirpur, Dhaka.
Address::
∎ House # 715, Road # 11, Avenue # 03, Mirpur DOHS, Mirpur, Dhaka.
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 20 Jun 2025
Category: Marketing/Sales
