Executive / Sr. Executive - Brand & Marketing

Job Description

Title: Executive / Sr. Executive - Brand & Marketing

Company Name: Kuliarchar Dairy Complex ( a sister concern of Bombay Sweets & Co,. Ltd )

Vacancy: --

Age: 22 to 36 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• 1 to 3 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Food (Packaged)/Beverage, Group of Companies

• Bachelor/Honors

• Bachelor’s degree in marketing, Business Administration, or a related

• 1 to 3 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Food (Packaged)/Beverage, Group of Companies

• Age 22 to 36 years

• Proficiency in MS Office (Excel, PowerPoint, Word).         

• Ability to work independently and as part of a team. 

• Good understanding of marketing principles, consumer behavior, and digital marketing.       

• Creative mindset with strong analytical and organizational skills. 

Key Competencies:      

• Result-oriented and self-motivated.      

• Strategic thinking and problem-solving.         

• Team collaboration and relationship management.        

• Time management and multitasking.       

• Adaptability and attention to detail.

Job Summary:

Will be responsible for developing and implementing effective marketing strategies to promote the company’s products and increase brand awareness. The role also involves driving sales growth by identifying new business opportunities, building strong customer relationships, and supporting promotional campaigns across all channels.

Brand & Marketing Responsibilities:

• Assist in developing and executing marketing campaigns (digital, ATL, BTL, and trade).

• Support brand communication, product launches, and promotional events.

• Coordinate with creative agencies, designers, and suppliers to ensure timely delivery of marketing materials.

• Manage social media pages, monitor engagement, and support content planning.

• Conduct market research and consumer insight studies to guide product positioning and promotional strategies.

• Prepare marketing reports, campaign analyses, and performance summaries.

• Conduct market visits, merchandising audits, and ensure proper visibility of products in stores.

• Negotiate pricing, offers, and promotional deals with trade partners to maximize profitability

Sales Responsibilities:

• Build and maintain strong relationships with distributors, retailers, and key customers by the support of sales team.

• Identify new business opportunities and expand the company’s market presence.

• Monitor competitor activities and market trends to develop competitive strategies.

• Compiling monthly sales report

• Mobile bill
• Salary Review: Yearly
• Lunch Facilities: Full Subsidize

• Competitive salary and performance incentives

• Festival bonus, mobile allowance and travel allowance

• Professional development opportunities