Executive, Digital Marketing & Branding

Job Description

Title: Executive, Digital Marketing & Branding

Company Name: Glaros BD Limited

Vacancy: 01

Job Location: Dhaka (Kuril)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor degree in any discipline
∎ University of Dhaka,North South University,East West University,World University of Bangladesh,Primeasia University students will get preference
∎ Skills Required: Content Marketing, Digital Marketing, Facebook marketing, google add, Proficiency in Photoshop and Illustrator

Job Responsibilities:
∎ 1. Digital marketing and branding Executives are responsible for developing and implementing effective digital strategies to achieve the company's marketing and branding goals. This involves identifying target audiences, conducting market research, and defining the brand's online positioning.
∎ 2. Executives significantly manage the company's brand identity and ensure consistency across various digital channels. They oversee the creation and maintenance of brand guidelines, visual assets, and messaging to ensure a unified brand experience for customers.
∎ 3. Executives are responsible for planning and executing online advertising campaigns, including paid search, display advertising, social media advertising, and other forms of online promotion. They work closely with advertising agencies or internal marketing teams to optimize campaign performance and achieve desired results.
∎ 4. Executives develop content strategies that align with the brand's goals and target audience. They oversee the creation of engaging and relevant content across various digital platforms, such as websites, blogs, social media, email marketing, and video marketing. They also ensure content is optimized for search engines and user experience.
∎ 5. Executives oversee the company's social media presence, including creating and implementing social media strategies, managing social media accounts, monitoring engagement and interactions, and leveraging social media platforms for brand building and customer engagement.
∎ 6. Executives analyze digital marketing data and metrics to assess campaign performance, identify trends, and make data-driven decisions. They use tools like Google Analytics, social media analytics, and marketing automation platforms to track and measure key performance indicators (KPIs) related to brand awareness, customer engagement, and conversion rates.
∎ 7. Executives in this role collaborate with cross-functional teams, such as marketing, design, content, and development teams, to ensure alignment and consistency in digital marketing and branding efforts. They also communicate with senior management to provide updates, insights, and recommendations related to digital marketing strategies and branding initiatives.

Additional Requirements:
∎ Age 20 to 35 years
∎ Both males and females are allowed to apply

∎ Negotiable
∎ Sales incentives, two festival bonuses, mobile allowance and conveyance bill per company policy

Compensation & Other Benefits:
∎ Mobile bill, Performance bonus
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 30 Jun 2023

Company Information:
∎ 6 Jun 2023
∎ Glaros BD Limited
∎ Address : 57/2 Pragati Sarani, Vatara, Dhaka
∎ Business : Glaros BD Limited is the largest epoxy resin supplier in Bangladesh. Epoxy resin has a numerous uses in Furniture, wallpaper and crafting industry. Glaros BD is the pioneer in this industry for introducing this item in the Bangaldesh market for the first time. We are supplying the chemical to the whole seller and retailer to the whole country.

Category: Marketing/Sales


Source: bdjobs.com

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