Executive, Digital Marketing

Job Description

Title: Executive, Digital Marketing

Company Name: Apex Footwear Limited

Vacancy: 1

Job Location: Dhaka (GULSHAN 1)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing

Experience Requirements:
∎ At most 1 year(s)
∎ The applicants should have experience in the following area(s): Digital Marketing
∎ Freshers are also encouraged to apply.

Job Responsibilities:
∎ Manage and publish contents across different social media channels to ensure regular online presence.
∎ Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, mobile app, and display advertising campaigns to ensure maximum ROAS.
∎ Assist in the formulation of strategies to build a lasting digital connection with consumers.
∎ Measures and reports performance of all digital marketing campaigns and assesses against goals (KPIs).
∎ Develop and analyze digital channel performance metrics to drive future marketing decisions and optimize lead acquisition and activation strategy.
∎ Create new and innovative go-to-market strategies using the digital medium to drive consumer engagement.
∎ Create the long-term digital marketing framework in accordance with key business objectives for the year.

Additional Requirements:
∎ Age 26 to 32 years
∎ Media planning & buying
∎ Analytical ability
∎ Google Analytics
∎ SEO & SEM
∎ Excel Expertise (pivot, VBA, Vlookup, Hlookup)
∎ Google ads certification
∎ Google Tag Manager
∎ Ecommerce Marketing

Salary: Negotiable

Compensation & Other Benefits:
∎ Gratuity
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Industry-standard compensation package
∎ Contributory Provident fund
∎ Life Insurance ( Accidental and Hospitalization)
∎ Pick & Drop Facility
∎ Discounts in hospitals & diagnostic centers
∎ Daycare service
∎ Employee Discount

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 20 Jun 2023

Company Information:
∎ 21 May 2023
∎ Apex Footwear Limited
∎ Address : House # 06, Road # 137, Block # SE(D), Gulshan 01, Dhaka 1212
∎ Web : www.apexfootwearltd.com
∎ Business : Apex Footwear Limited (AFL) is the leading manufacturer, exporter and retailer of leather footwear in Bangladesh. The company’s export unit is the leader in leather footwear export with 15+ destinations across Europe, North America & Asia. The company’s local unit comprising both Retail and Wholesale channels has a strong footprint with 250+ own retail outlets, 270+ authorized franchisee and 150+ listed distributors across the country. Being a renowned public limited company, AFL has employed more than 13,000 people and is fully compliant with the Corporate Governance Compliance Report. The company generated revenues of USD 175 million up to June 2017.

Category: Marketing/Sales

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Source: bdjobs.com

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