Title: Executive- Content & Planning
Company Name: Hawk Eye Digital Limited
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Bachelors/ Masters in Marketing from any reputed university; BBA/MBA is preferred
Experience Requirements:
∎ 1 to 2 year(s)
Job Context:
∎ Hawk Eye Digital Limited is the latest concern of Kazi Farms group which is one of the largest agro-industrial groups in Bangladesh and the market leader in poultry industry for more than a decade. Our phenomenal growth over the years has resulted in business expansion in more than hundred locations and a diverse portfolio in areas of Poultry, Hatchery, Feed-Mill, Ice Cream, Frozen Food, Information Technology, Television Channel and now in Digital Marketing arena. With a workforce of nearly ten thousand people, we strive to create a work environment that promotes diversity, embraces change and provides leadership opportunity to every team member.
∎ Hawk Eye Digital Limited is going to be the only conversion-led digital marketing agency in Bangladesh, catering to the needs of the modern era by providing result oriented data-led digital marketing solutions. As part of this business expansion, we are seeking applications for the following vacancy:
∎ Role Objective:
∎ A Digital Marketing Content & Planning Executive`s role is to implement digital marketing strategies that align with and set out to achieve the client`s goal and objective. He/she is required to have a solid understanding of consumer segmentation and their off-line and online behavior, social media marketing, content marketing, email marketing, blogging strategy, keyword research, SEO, SEM and relevant data analytics tools.
Job Responsibilities:
∎ Assist team in setting digital marketing strategies using all necessary tools (e.g. website, emails, display advertising, social media and blogs)
∎ Conduct intensive research to gain an in-depth understanding of all buyer personas
∎ Conduct extensive research on the topic trends and consumer's thoughts
∎ Help developing content strategy aligned with short-term and long-term marketing targets
∎ Assist the Content Strategist in managing all aspects of clients' online content
∎ Liaise with content writers to ensure brand consistency
∎ Manage content distribution to social media platforms to increase web traffic
∎ Assist in management of AdWords and other paid channels
∎ Create and test ad copy for operational efficiency
∎ Stay up-to-date with developments and generate new ideas to draw the audience's
∎ attention
∎ Craft out content pillars and sub-pillars
∎ Ensure all content produced matches the tone and style of each client
∎ Ensure all content produced meets the Google guidelines
∎ Assist in creating the editorial calendar and maintain it by setting realistic content production and publishing deadlines
Additional Requirements:
∎ 1-2 years (Preferably in Digital Marketing Agency)
∎ Good understanding of business analysis principles, processes, and techniques
∎ Excellent presentation skills
∎ The ability to drive the strategy and content development exercises
∎ Proven track record in implementing strategic plans with substantial results
∎ Excellent communication skills both in English and Bengali
∎ Experience in developing pitch deck
∎ Experience in content management system, relevant media platforms and keyword research tools, SEO & SEM
∎ Strong multitasking & analytical skills
Salary:
∎ Emolument: Depending upon the qualification, experience and profile of the candidate, remuneration will be competitive.
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 18 Jan 2022
Company Information:
∎ 11 Jan 2022
∎ Hawk Eye Digital Limited
Category: Marketing/Sales
: Candidates meeting above mentioned criteria are requested to send updated CV with recent photograph within to [email protected] or apply online through bdjobs.com. Position applied for must be mentioned in the subject-line of the email.
Source: bdjobs.com