Executive - Brand Marketing

Job Description

Title: Executive - Brand Marketing

Company Name: Noor Trade House.

Vacancy: 2

Age: 25 to 35 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• 2 to 5 years
• The applicants should have experience in the following business area(s): Trading or Export/Import, Direct Selling/Marketing Service Company
• Freshers are also encouraged to apply.

• Bachelor/Honors

• 2 to 5 years
• The applicants should have experience in the following business area(s): Trading or Export/Import, Direct Selling/Marketing Service Company
• Freshers are also encouraged to apply.

• Age 25 to 35 years
• Only Male

• Should have sound knowledge about MS office (Excel, word, PowerPoint).

• Able to work under pressure, strong communication, presentation & negotiation skill.

• The applicant should have experience in the following areas – Brand & Marketing, HORECA, and Hotel & Restaurant.

• Strong English & Bangla Language Skills both written & verbal.

Overview: The Executive – Brand Marketing will play a key role in developing and executing marketing strategies to strengthen the visibility, positioning, and growth of NTH’s international food

Key Responsibilities -

1. Brand Strategy & Planning

• Assist in developing and implementing marketing plans for assigned brands.

• Support in brand positioning, pricing strategy, and market activation.

• Define medium- and short-term marketing plan with marketing objectives, strategies and tactics for assigned portfolio.

• Plan, overview and review the scheduling of marketing communications regularly along with the marketing budget

• Plan and execute brand campaigns, digital marketing, and promotional activities.

• Ensure brand consistency across all marketing platforms.

2. Market Research & Analysis

• Conduct competitor analysis, consumer insights, and market trends reporting.

• Identify new opportunities for brand growth and customer engagement.

• Monitor sales performance and provide SKU-wise brand performance reports.

3. Trade & Channel Marketing

• Collaborate with Sales team to design trade promotions, retail activations, and in-store branding.

• Ensure visibility of brands in modern trade, general trade, and HoReCa channels.

4.  Content & Communication

• Develop product communication materials, POSM (Point of sale), and promotional content.

• Coordinate with creative, media, and PR agencies for campaigns as per need.

• Build strong relationship with key MT buyers, HoReCa chef, and wholesale partner.

Others Responsibilities:

• Responsible for the management of assigned products portfolio.

• Select few potential brands and make them into `Super` brands through brand building

• Assist sales team to meet the monthly and yearly target

• Conduct market research and analyze the industry

• Prepare periodical marketing reports/presentations

• Visit, check and maintain outdoor branding assets regularly

• Performance bonus,T/A,Mobile bill
• Festival Bonus: 2

• Yearly Performance based Salary Review

• Others Facilities as per company policy.