eCommerce & Digital Marketing Executive

Job Description

Title: eCommerce & Digital Marketing Executive

Company Name: JS Enterprise BD

Vacancy: 01

Age: 24 to 32 years

Job Location: Dhaka (Banasree)

Salary: Tk. 40000 - 50000 (Monthly)

Experience:

• 2 to 3 years
• The applicants should have experience in the following business area(s): E-commerce

• Bachelor/Honors

• 2 to 3 years
• The applicants should have experience in the following business area(s): E-commerce

• Age 24 to 32 years

🛒 eCommerce Operations (Website & Marketplace):

• Manage and update product listings on Paikaree.com.bd and third-party marketplaces.
  

• Ensure accuracy in product content, pricing, stock availability, categories, and attributes.
  

• Optimize product pages for better visibility, higher click-through, and improved conversion rates.
  

Analyze inventory turnover and suggest reordering strategies or promotions to move slow stock.

📈 Digital Marketing & Growth:

• Plan and execute performance-driven digital campaigns (Facebook, Instagram, Google Ads).
  

• Create, schedule, and manage engaging content for social media, email, and push notifications.
  

• Conduct keyword research and SEO optimization for product pages and blogs.
  

• Monitor and optimize campaign performance metrics like ROAS, CPC, CTR, and Conversion Rate.
  

• Collaborate with creative/design teams to develop effective ad creatives, banners, and promotional content.

  📊 Analytics & Reporting:

  • Use Google Analytics, Meta Ads Manager, and internal dashboards to monitor site and campaign performance.
    

  • Prepare weekly/monthly performance reports with actionable insights and recommendations.
    

  • Track and improve key KPIs: bounce rate, session duration, AOV, funnel drop-off, and customer retention.

  • 🧩 Platform Optimization & Strategy:

    • Identify platform bugs, UI/UX issues, and work with developers to resolve them quickly.
      

    • A/B test landing pages, product page layouts, and checkout flows to boost conversions.
      

    • Explore affiliate and influencer partnerships to drive new customer acquisition.
      

• Salary Review: Yearly
• Festival Bonus: 2