Director, Public Relations, Uttara University

Job Description

Title: Director, Public Relations, Uttara University

Company Name: Uttara University

Vacancy: --

Location: Dhaka (Uttara West)

Experience:
∎ At least 10 years
∎ The applicants should have experience in the following business area(s):University

Published: 29 May 2025

Requirements:

Additional Requirements:
∎ Educational and skills requirements:
∎ A graduate or Master’s degree in Public Relations/ Journalism/ Mass Communication/ Media Studies or a related field. Foreign Degree and experience will be given preference. Technical knowledge on digital transformation will be given preference. Both English & Bangla writing , speaking skills necessary.
∎ Experience requirement:
∎ At least 10-15 years of experience in a similar position in the Public Relations department of any organization preferably at any private university.

Responsibilities & Context:
∎ Introduce PR software and integrate with existing ERP to record all PR activities in secure server, use PR tools for campaign automation and monitor advanced report;
∎ Develop and implement comprehensive public relations strategies aligned with the university’s mission, vision, and strategic goals.
∎ Oversee and maintain the university’s brand identity across all platforms and communications to promote a positive image of the university to internal and external stakeholders.
∎ Build and maintain strong relationships with local, national, and international media outlets and serve as the official spokesperson or prepare spokespeople for interviews, press briefings, and media appearances and represent the BoT;
∎ Draft, review, and distribute press releases, media kits, and statements on university activities, achievements, and events.
∎ Lead the development and execution of crisis communication plans, and take full responsibility;
∎ Coordinate effective internal communication strategies to keep faculty, staff, and students informed.
∎ Oversee the university's digital presence, including official websites and social media platforms.
∎ Ensure timely and accurate dissemination of news, achievements, events, and campaigns online on website and social media and offline as well;
∎ Collaborate with relevant departments to plan and promote major university events (e.g., convocations, seminars, public lectures, press conferences) and promote academic programs;
∎ Publish quarterly or semester-wise magazine in print and pdf forms (offline and online);
∎ Ensure consistency, quality, and alignment with the university’s tone and messaging and monitor media coverage and public sentiment related to the university;
∎ Analyze PR campaign effectiveness and prepare periodic analytics & performance reports for senior management.
∎ Job responsibilities:
∎ Introduce PR software and integrate with existing ERP to record all PR activities in secure server, use PR tools for campaign automation and monitor advanced report;
∎ Develop and implement comprehensive public relations strategies aligned with the university’s mission, vision, and strategic goals.
∎ Oversee and maintain the university’s brand identity across all platforms and communications to promote a positive image of the university to internal and external stakeholders.
∎ Build and maintain strong relationships with local, national, and international media outlets and serve as the official spokesperson or prepare spokespeople for interviews, press briefings, and media appearances and represent the BoT;
∎ Draft, review, and distribute press releases, media kits, and statements on university activities, achievements, and events.
∎ Lead the development and execution of crisis communication plans, and take full responsibility;
∎ Coordinate effective internal communication strategies to keep faculty, staff, and students informed.
∎ Oversee the university's digital presence, including official websites and social media platforms.
∎ Ensure timely and accurate dissemination of news, achievements, events, and campaigns online on website and social media and offline as well;
∎ Collaborate with relevant departments to plan and promote major university events (e.g., convocations, seminars, public lectures, press conferences) and promote academic programs;
∎ Publish quarterly or semester-wise magazine in print and pdf forms (offline and online);
∎ Ensure consistency, quality, and alignment with the university’s tone and messaging and monitor media coverage and public sentiment related to the university;
∎ Analyze PR campaign effectiveness and prepare periodic analytics & performance reports for senior management.

Skills & Expertise:

Compensation & Other Benefits:
∎ Salary: As per the Uttara University policy. An attractive compensation package will be offered to the deserving candidate.

Employment Status: Full Time

Job Location: Dhaka (Uttara West)

Read Before Apply:

Special instructions:

1) Candidates must fill in the “Application Form” properly following the link:https://uttarauniversity.edu.bd/ >> Career >> Job Application Form >> “Job Application Form for Administrative Position” and submit it (printed or soft copy) along with the CV, academic and other documents as a part of the application process. Please note that no application will be considered without this “Application Form”.     

2) In case of sending hard copy applications, candidates are instructed to mention the name of the position applied for on top-right corner of the envelope.

3) In case of email, applicants are instructed to mention the applicant’s name and the position applied for in email subject line.

Apply Procedure:

Hard Copy:
∎ How to apply?
∎ Option 01 (Hard copy): Applicants are requested to apply with a cover letter along with a complete CV, a copy of passport size photograph and copies of all academic certificates, transcripts and experience certificates from the recent/present employer by 28 June 2025 to the Registrar, Uttara University, Holding 77, Beribadh Road, Turag, Uttara, Dhaka 1230.
∎ Option 02 (e-mail): Applicants are requested to send a complete CV along with a cover letter, one copy of passport size photograph and copies of academic certificates, transcripts and experience certificates from the recent/present employer (all in one pdf file; zip file will not be acceptable) by 28 June 2025 to [email protected]
∎ Option 03 (LinkedIn): Candidates can also apply via the Uttara University LinkedIn page.

Company Information:
∎ Uttara University
∎ Holding-77, Mirpur Beribandh Road, Sector: 16, Turag, Uttara, Dhaka, Bangladesh
∎ https://uttarauniversity.edu.bd/
∎ Educational non-profit organization

Address::
∎ Holding-77, Mirpur Beribandh Road, Sector: 16, Turag, Uttara, Dhaka, Bangladesh
∎ https://uttarauniversity.edu.bd/
∎ Educational non-profit organization

Application Deadline: 28 Jun 2025

Category: Media/Advertisement/Event Mgt.