Digital Media Buyer

Job Description

Title: Digital Media Buyer

Company Name: Bio-Xin Cosmeceuticals

Vacancy: Not specific

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Science (BSc), Bachelor of Arts (BA) in Marketing

Experience Requirements:
∎ At least 1 year(s)

Job Responsibilities:
∎ Help identify target audiences and plan media campaigns
∎ Optimize plans and budgets according to the best media mix
∎ Prepare schedules and adjust when needed
∎ Ensure ads are creative and displayed appropriately
∎ Help drive Site Impact's online media buying and traffic fulfillment strategy by developing and managing profitable buys.
∎ Develop and test online media campaigns with specific performance-based objectives and expand them into high volume
∎ Leverage creative and marketing knowledge to develop new creative, landing pages, and campaigns
∎ Manage the creation and execution of campaigns that deliver against business goals
∎ Drive and optimize key traffic and revenue metrics including CTR and CPC through targeting and optimization
∎ Prospect new publisher and media buying opportunities
∎ Manage CPM , CPC, and CPV campaigns and review backend performance to ensure specific profitability goals
∎ Develop strong relationships with traffic partners to continually test and optimize campaigns
∎ Monitor costs and return on investment (ROI)

Additional Requirements:
∎ Age at least 25 years
∎ Proven experience as a Media Buyer or similar role; experience in digital media is preferred
∎ Familiarity with media-buying, planning and research
∎ Interest in following advertising and media trends
∎ Working knowledge of media analytics software (e.g. comScore)
∎ Excellent communication and negotiation skills
∎ Organizational and multitasking abilities
∎ Attention to detail
∎ Critical thinking skills
∎ Managing high volume media buys for consumer audiences
∎ Lead generation and/or e-commerce (a plus, but not required)
∎ Experience with programmatic media buying
∎ Analyzing large volume of data

Salary: Negotiable

Compensation & Other Benefits:
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Application Deadline: February 12, 2020

Company Information:
∎ Bio-Xin Cosmeceuticals
∎ Address : Bio-Xin Cosmeceuticals, Parabar, House No: 579 (Lift 5), Road 9, Mirpur DOHS, Mirpur 12, Dhaka.
∎ Web : www.bioxincosmeceuticals.com
∎ Business : Bio-Xin Cosmeceuticals Ltd is pioneered with different functional cosmetics, skin care device and skin care services. With the use of breakthrough technologies, the organization is creating the benchmark in the areas of skin care solutions in the countries. Key skincare areas include anti-aging solutions, hair growth & Fall control, body slimming and contouring etc. A group of young and energetic people including medical and non-medical professionals are working together to thrive success.

Category: Marketing/Sales

Source: bdjobs.com

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