Job Description
Title: Digital Marketing - Senior Executive
Company Name: Leading edge
Vacancy: 02
Age: 23 to 35 years
Location: Dhaka (Mohakhali)
Salary: Tk. 20000 - 25000 (Monthly)
Experience:
∎ 2 to 5 years
Published: 31 Dec 2023
Education:
∎ Bachelor of Business Administration (BBA) in Marketing
Requirements:
Additional Requirements:
∎ Age 23 to 35 years
∎ Be proficient in the technical parts of Digital Marketing.
∎ Strong familiarity with the business applications of social media platforms.
∎ Strong organizational and leadership skills.
∎ Ability to work in a team or individually as and when required.
∎ Ability to manage and handle multiple tasks.
∎ Outstanding problem-solving skills.
∎ Exceptional attention to detail.
Responsibilities & Context:
∎ Collaborate with the marketing team to create comprehensive digital marketing strategies aligned with the overall marketing objectives of the company.
∎ Develop plans and ensure all aspects of digital marketing campaigns, including SEO/SEM/SMM, marketing database, email, social media, and display advertising campaigns.
∎ Design, build, and maintain social media presence for the Brands within the group. Also, focus on creating innovative infographics/video content.
∎ Run and monitor Facebook and Instagram Ad campaigns with relevant tools and analytics along with setting target markets for campaigns.
∎ Implement A/B testing for optimization.
∎ Develop and monitor campaign budgets and collaborate with finance staff to set and stay within budget.
∎ Plan, generate leads of potential clients and assist in meeting our B2B sales periodically and submit reports accordingly.
∎ Supervise the team member to optimize websites and social media channels for SEO as well as usability.
∎ Management of analytical tools such as Google Analytics.
∎ Engage the marketing team to brainstorm new and innovative growth strategies.
∎ Identify trends and insights, and optimize spend and performance based on the insights.
∎ Collaborate with internal developers to create landing pages and optimize the user experience.
∎ Formulate and present pitch presentations, campaign presentations, and proposals for internal and external clients.
∎ Evaluate emerging technologies of digital marketing and provide recommendations and perspectives for adoption where appropriate.
∎ Collaborate with creative teams to come up with dynamic and static content for specific campaigns.
∎ Generate leads and optimize conversion funnels.
∎ Conduct market research and analyze customer preferences.
∎ Monitor competitors' digital marketing activities.
∎ Share ideas with Graphic Designer to design promotional materials such as leaflets, brochures, banners, posters, calendars, gifts, etc.
∎ Keep promotional materials ready by coordinating requirements with the publisher, inventory, placing orders
∎ Manage existing vendors used for all marketing-related purposes
∎ Keep informed and updated about the industry and current trends
∎ Be able to provide accurate information over the phone, email, and social media.
∎ Leading and monitoring the full Digital Marketing Team.
Required Skills & Expertise:
Compensation & Other Benefits:
∎ Mobile bill
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Workplace:
∎ Work at office
Employment Status: Full Time
Gender:
∎ Only Male
Job Location: Dhaka (Mohakhali)
Read Before Apply: Candidates are requested to bring their updated CV (hardcopy) while facing the interview.
Company Information:
∎ Leading edge
∎ H-78/1, Bir Uttam Ziaur Rahman Sarak, Mohakhali; Dhaka-1212.
∎ Leading edge is a premium quality provider of contemporary interior components, architectural hardware, furniture, furniture accessories and lighting solutions. As a single source expert, we enable our customers to solve access needs with ease, efficiency, convenience and peace of mind.
Application Deadline: 30 Jan 2024
Category: Marketing/Sales
