Digital Marketing Manager/ Specialist

Job Description

Title: Digital Marketing Manager/ Specialist

Company Name: REVE Systems

Vacancy: Not specific

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing, Bachelor of Science (BSc) in CSE

Experience Requirements:
∎ 3 to 5 year(s)
∎ The applicants should have experience in the following area(s): Digital Marketing, Online customer acquisition, Performance Marketing
∎ The applicants should have experience in the following business area(s): Software Company

Job Responsibilities:
∎ Develop and implement an effective SEO strategic plan to improve organic traffic, search ranking and maximize ROI
∎ Develop keyword plans through conducting keyword research on a regular basis to generate content ideas and optimize existing content
∎ Plan and oversee the entire website architecture, restructuring page hierarchy where necessary
∎ Optimize web pages such as the homepage, landing pages, blog posts, product pages (on-page SEO) in terms of improving content quality, keyword optimization, and user experience to boost organic search rankings
∎ Manage SEO-related assets, Conduct full-scale SEO audit (technical, on-page, and off-page) on both mobile and desktop website versions to provide recommendations for improvement in key areas such as keyword optimization on meta tags and images, content quality, and link building
∎ Execute link building campaigns through the creation and promotion of linkable assets, outreach, and submission-based link building
∎ Integrate on-page and off-page SEO (link building) with content marketing, social media marketing, and digital PR initiatives
∎ Measure key SEO metrics such as organic traffic, ranking positions, domain authority, conversion and conversion rates, engagement metrics such as dwell time and organic return visits and provide recommendations for improvement
∎ Work with IT / software team to ensure digital marketing campaigns properly integrated with CRM and downstream data-sets (e.g. how effectively do leads turn into opportunities) are tracked correctly.
∎ Recommend changes to websites, content and any other factors to improve SEO positions for target keywords

Additional Requirements:
∎ Both males and females are allowed to apply
∎ You must have following skills:
∎ Could be agency, in-house, or freelance. That said, results matter more than resume credentials.
∎ Solid understanding of performance marketing, conversion, and online customer acquisition
∎ In-depth experience with website analytics tools / platforms including Google Search Console, Google Analytics, Google Keyword Planner, Ahrefs, Semrush
∎ Strong understanding of current online marketing concepts, strategies, email marketing, chat and social media
∎ Working knowledge of HTML, CSS, and JavaScript development and constraints
∎ Familiarity with website CMS (we use WordPress, but other experience is fine)
∎ A passion for staying ahead of the latest trends and best practices in UI/UX, SEO and SEM

Salary: Negotiable

Compensation & Other Benefits:
∎ Mobile bill, Provident fund, Weekly 2 holidays
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Complementary Breakfast
∎ Subsidized Lunch
∎ Pick & Drop facilities
∎ Discount on shopping from LeReve
∎ Long term benefits

Application Deadline: 15 Oct 2020

Company Information:
∎ 25 Sep 2020
∎ REVE Systems
∎ Address : REVE Centre, Plot-94, Purbachal Express Highway, Dumni, Khilkhet, Dhaka-1229
∎ Web : www.revegroup.com
∎ Business : Founded in the year 2003 by M. Rezaul Hassan, REVE Group is a global enterprise comprising 12 business verticals namely REVE Systems, REVE Antivirus, Le Reve, REVE Chat, Inaani, Ajura, REVE Properties, West Wind, Kloud Talk & REVE Secure. Although, the group began its initial operations by delivering telecommunication & software solution, it has now diversified its business into other sectors like Computer Security Solutions, Web Software, Fashion, Roaming Application and Real Estate.

REVE Group is headquartered in Singapore and has its development centers in Bangladesh & India and branch office in Hong Kong. Due to its global presence, REVE Group is able to deliver reliable solution to its clientele spread across 78 countries. In the past one decade the group has experimented in various sectors be it IP telephony or ecommerce. The success of REVE Group lies in its operational excellence, strong values, product innovation and its capability to deliver superior customer satisfaction in each of the markets it serves.

Category: Marketing/Sales

Source: bdjobs.com

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