Job Description
Title: Communication Associate
Company Name: Bay Institute of Renaissance Limited
Vacancy: 1
Age: 18 to 26 years
Location: Dhaka (Uttara West)
Published: 29 Aug 2024
Education:
∎ Bachelor of Business Administration (BBA) in Marketing
Requirements:
Additional Requirements:
∎ Age 18 to 26 years
Responsibilities & Context:
∎ developing the brand of our firm and identifying target beneficiaries of BIR
∎ setting clear, concise, relevant and realistic goals of social media
∎ creating consistent visual designs, savvy web development and solid content strategy
∎ innovating and implementing promotion, engagement and conversion strategic content
∎ determining, measuring and analyzing different Key Performance Indicators (KPI) to understand the Return on Investment (ROI) of social media activities.
∎ A. Administering the social media platforms.
∎ 1. Develop and implement a social media marketing plan regarding campaigns and day-to-day activities to scale up, strengthen and increase the firm’s social media footprint and reach; the integral components of social media marketing plan include:
∎ developing the brand of our firm and identifying target beneficiaries of BIR
∎ setting clear, concise, relevant and realistic goals of social media
∎ creating consistent visual designs, savvy web development and solid content strategy
∎ innovating and implementing promotion, engagement and conversion strategic content
∎ determining, measuring and analyzing different Key Performance Indicators (KPI) to understand the Return on Investment (ROI) of social media activities.
∎ 2. Monitor and anticipate trends in social media tools, applications, channels, metrics, design and strategy.
∎ 3. Monitor the user-generated contents and analyze the contents for threats and opportunity. Take appropriate actions to extract benefits from opportunities or minimize the risk from threats.
∎ 4. Monitor effective benchmarks in order to measure the impact of social media activities. Analyze, review and report the effectiveness of the activities in social media and make recommendations to make further improvement. A quarterly report has to be prepared and submitted within one week following the end of the quarter.
∎ 5. Advocate for the institution in the social media spaces, engage in dialogue to impart message to the potential beneficiaries and provide responses to queries or clarification to confusions in the most appropriate ways.
∎ B. Maintaining correspondence with external stakeholders.
∎ 1. Assist with content planning and content writing for emails to various stakeholders including campus ambassadors, workshop facilitators, school management, and other strategic partners.
∎ 2. Support research and advocacy efforts with various stakeholders in order to prepare contents for proposal letter, memorandum of understanding, report writing etc.
∎ 3. Support in drafting web articles on various events, projects and programs in order to record the intentions and the outcomes of the activities.
Skills & Expertise:
Workplace:
∎ Work at office
Employment Status: Internship
Job Location: Dhaka (Uttara West)
Company Information:
∎ Bay Institute of Renaissance Limited
∎ House 45, Road 11, Sector 13, Uttara, Dhaka 1230
∎ www.birbd.org
Address::
∎ House 45, Road 11, Sector 13, Uttara, Dhaka 1230
∎ www.birbd.org
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 28 Sep 2024
Category: Marketing/Sales