CLM Executive (Customer Lifecycle Management) (TBG)

Job Description

Title: CLM Executive (Customer Lifecycle Management) (TBG)

Company Name: Bashundhara Group

Vacancy: 01

Age: Na

Job Location: Dhaka

Salary: Negotiable

Experience:

Published: 2026-03-04

Application Deadline: 2026-03-31

Education:

Requirements:

Skills Required: Communication and interpersonal skill,CRM software and Microsoft Office Suite.,Expertise on Customer Relationship Management (CRM) handling.,Negotiation Persuasion Skills

Additional Requirements:

  • Preferred experience in CX, CLM, CRM, or Sales Operations·      

  • Strong CRM knowledge (e.g., Salesforce / HubSpot / Zoho Corporation CRM)·      

  • Excellent communication skills·      

  • Data-driven mindset·      

  • Core Competencies·      

  • Relationship management·  

  • Persuasion & negotiation·    

  • Analytical thinking·     

  • KPI-focused execution·      

  • Customer-first mindset



Responsibilities & Context:

Job Summary

The CLM Executive is responsible for managing the complete customer lifecycle — from lead nurturing to retention and upselling. The role focuses on maximizing customer lifetime value (CLV), reducing churn, and optimizing engagement across all touchpoints.

Key responsibilities

1. Lead Nurturing Process

·       Qualify and segment inbound/outbound leads

·       Maintain CRM pipeline hygiene

·       Develop automated and manual nurturing workflows

·       Convert warm leads into active members

2. Follow-up Management (Email, WhatsApp, Call)

·       Ensure structured follow-up cadence

·       Track response rates and engagement

·       Maintain communication logs in CRM

·       Escalate high-value or at-risk customers

3. Membership Renewal Strategy

·       Identify renewal timelines

·       Proactively engage customers before expiry

·       Create renewal campaigns and reminder sequences

·       Analyze renewal conversion rates

4. Customer Journey Optimization

·       Map full customer journey

·       Identify friction points

·       Collaborate with Sales, Marketing, and Operations

·       Improve onboarding and engagement stages



Job Other Benifits:
  • Lunch Facilities: Partially Subsidize
  • Festival Bonus: 2


Employment Status: Full Time

Job Work Place: Work at office

Company Information:

Gender: Male and Female can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Customer Service/Call Centre

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