Title: Senior Executive/Assistant Manager, Digital Marketing
Company Name: Kallol Group of Companies
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Master degree from a premier local institute with MBA Preferably major in marketing or a related field
∎ Skills Required: Digital Marketing, Ecommerce, Firebase, Google analytics
Experience Requirements:
∎ 3 to 5 year(s)
∎ The applicants should have experience in the following area(s):
Consumer Durables - Sales & Marketing, Digital Marketing, FMCG Sales & Marketing
∎ The applicants should have experience in the following business area(s):
Group of Companies, Manufacturing (FMCG)
Job Responsibilities:
∎ Collaborate with marketing team for planning, setting budget, developing digital media strategy
∎ Set strategy meetings with internal departments and creative agencies to ensuring contents are aligned with brand concept, engaging, informative and appealing
∎ Communicate, monitor with the marketing agencies to ensure the creatives, campaign plans are executed by the agreed timeline
∎ Brainstorm content strategies, provide growth metrics and propose focus areas
∎ Set digital media marketing strategy with execution timeline
∎ Plan and prepare media buying budget and execute
∎ Develop monitoring system and time line for each digital medial platform by standard format
∎ Plan, develop, execute, monitor and manage Digital Media assets for all online and social media presence; Facebook, Instagram, Google, YouTube, video Content Marketing, Ad networks, Online Portals etc.
∎ Calculate ROI/KPI, report and optimize the strategy by monitoring the result
∎ Interpret trends and provide actionable insights and recommendations based on available analytics data.
∎ Monitor the technical functionality of Digital Media Marketing and optimize for better outcome
∎ Prepare and present routine reports based on tracking of metrics and insights including engagement, sentiment, conversion, traffic growth
Additional Requirements:
∎ Age 30 to 35 years
∎ Both males and females are allowed to apply
∎ Experience of working with analytical and reporting tools; Google Analytics, Firebase, Google Data Studio etc.
∎ In Depth Experience with tag management systems such as Google Tag Manager, Facebook Pixel, Facebook App Dashboard.
∎ Experience of working with Digital Marketing Advertising Tools; Google AdWords, Facebook Ads Manager, and other paid ads platforms.
∎ Experience in working with website optimization tools for SEO, A/B and multivariate testing, e.g. Google Website Optimizer, Google Search Console, Keyword Planner etc.
∎ Strong proficiency with in data analysis techniques and advanced Excel, Microsoft Word and PowerPoint
Salary: Negotiable
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 31 Mar 2023
Company Information:
∎ 5 Mar 2023
∎ Kallol Group of Companies
∎ Address : 199, Tejgaon Industrial Area, Dhaka - 1208.
∎ Web : www.kallolgroup.com
∎ Business : Manufacturing & Trading of FMCG and Consumer Products
Category: Marketing/Sales
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Source: bdjobs.com