Senior Executive / Manager - Digital Marketing & Growth

Job Description

Title: Senior Executive / Manager - Digital Marketing & Growth

Company Name: vNode Digital

Vacancy: 2

Job Location: Dhaka (Uttara)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor degree in any discipline

Experience Requirements:
∎ 2 to 3 year(s)

Job Context:
∎ Are you a creative and strategic thinker with a passion for digital marketing? Do you thrive in a fast-paced environment where your ideas and efforts directly impact business growth? If so, we have an exciting opportunity for you!
∎ We are vNode Digital, a dynamic and innovative marketing automation company dedicated to delivering top-notch Marketing Automation to our valued customers. As we continue to expand and evolve, we are seeking a talented and motivated Digital Marketer to join our team and drive our online presence to new heights.
∎ Why Join Us: At vNode Digital, we foster a culture of innovation, growth, and collaboration. As a Digital Marketer, you will have the opportunity to make a real impact and contribute to the success of our company. We offer competitive compensation, professional development opportunities, and a supportive work environment where your ideas are valued.
∎ If you`re excited about the prospect of joining a dynamic team and taking your digital marketing career to new heights, we`d love to hear from you!

Job Responsibilities:
∎ Digital Strategy Development: Develop and implement comprehensive digital marketing strategies to drive online growth and brand visibility. Collaborate with cross-functional teams to align digital efforts with overall business objectives.
∎ Performance Analysis: Monitor and analyze key performance indicators (KPIs) to evaluate the effectiveness of digital marketing campaigns. Utilize data-driven insights to make informed decisions and optimize strategies for improved results.
∎ Campaign Management: Plan, execute, and manage digital marketing campaigns across various channels, such as social media, email, SEO, SEM, and content marketing. Ensure campaigns are delivered on time and within budget.
∎ Content Strategy: Develop and oversee content creation strategies that resonate with the target audience. Create compelling and engaging content for online platforms, including website, blog, social media, and email.
∎ SEO and SEM: Optimize website content for search engines (SEO) and manage pay-per-click (PPC) advertising campaigns (SEM) to increase organic traffic and drive conversions.
∎ Social Media Management: Manage and grow the company's social media presence on platforms like Facebook, Twitter, LinkedIn, Instagram, and others. Develop content calendars, engage with the audience, and track social media performance.
∎ Email Marketing: Develop and execute email marketing campaigns, including segmentation, A/B testing, and personalization, to nurture leads and retain customers.
∎ Data Analytics: Use web analytics tools to track user behavior, website performance, and customer journeys. Leverage data insights to refine marketing strategies and improve user experience.
∎ Budget Management: Manage and allocate budgets effectively across various digital marketing channels. Monitor expenses and ensure cost-effective campaigns that deliver a strong return on investment (ROI).
∎ Conversion Rate Optimization (CRO): Continuously optimize website and landing pages to improve conversion rates. A/B test different elements to enhance user experience and drive conversions.
∎ Market Research: Stay updated on industry trends, competitor strategies, and emerging digital marketing technologies. Conduct market research to identify growth opportunities and adapt strategies accordingly.
∎ Team Collaboration: Collaborate with internal teams, including graphic designers, content creators, and developers, to ensure seamless execution of digital marketing initiatives.
∎ Reporting and Reporting: Prepare and deliver regular reports on digital marketing performance to senior management. Provide insights, recommendations, and actionable strategies based on data analysis.
∎ Compliance and Best Practices: Stay informed about digital marketing regulations and best practices, ensuring that all digital marketing activities comply with legal and ethical standards.
∎ Leadership and Mentorship: Provide guidance and mentorship to junior team members, fostering their professional growth and contributing to the overall success of the digital marketing team.

Additional Requirements:
∎ Age at least 24 years
∎ Both males and females are allowed to apply
∎ Proven experience in digital marketing, with a strong portfolio showcasing successful campaigns and results. (2-3 years of job experience).
∎ Proficiency in digital marketing tools and platforms, such as Google Ads, SEO, Facebook Business Manager, Google Analytics, etc.
∎ Excellent written and verbal communication skills.
∎ Analytical mindset with the ability to interpret data and draw actionable conclusions.
∎ Creative thinker with the ability to generate innovative ideas and solutions.
∎ Strong project management skills and attention to detail.
∎ Ability to work collaboratively in a team environment.

Salary: Negotiable

Compensation & Other Benefits:
∎ Performance bonus
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 11 Nov 2023

Company Information:
∎ 15 Oct 2023
∎ vNode Digital

Category: IT/Telecommunication

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