Senior Digital Marketing Strategist

Job Description

Title: Senior Digital Marketing Strategist

Company Name: weDevs

Vacancy: 1

Age: 18 to 40 years

Job Location: Dhaka (DOHS Mirpur)

Salary: Tk. 60000 - 85000 (Monthly)

Experience:

• At least 4 years

It doesn’t matter where you went to college or what your CGPA was as long as you are smart, passionate, ready to work hard, and have fun.

• At least 4 years

• Age 18 to 40 years

• 4+ years of proven experience in digital marketing strategy, preferably in SaaS or technology-driven industries.

• Proven experience as a Digital Marketing Strategist or similar role, with a strong track record of developing and executing successful digital marketing campaigns.

• Has a clear idea about how the software industry operates. Like licensing, pricing, customer support, transaction processes, etc.

• Passion for marketing and a strong desire to learn along with a professional drive.

• Solid understanding of different marketing techniques. Experience with marketing automation tools and analytics platforms.

• Excellent verbal and written communication skills.

• Knowledge in Inbound Sales, SEO, Content Marketing, Paid Marketing, etc.

We’re looking for a Senior Digital Marketing Strategist who can help in the way we market our products by building out of the box strategies and innovation.

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Responsibility 

• Develop and execute comprehensive, multi-channel digital marketing strategies aligned with business goals and growth targets.

• Conduct in-depth market, competitor, and audience research to identify and prioritize new business opportunities.

• Define and refine product positioning, brand messaging, and go-to-market strategies for each product line.

• Lead paid media campaigns (Google Ads, Meta, LinkedIn, etc.) — from planning to optimization and reporting.

• Craft high-converting sales, ad, email, and video copies that drive engagement and conversions.

• Collaborate with design and content teams to produce data-informed creative assets and brand storytelling.

• Design, implement, and optimize marketing and sales funnels, ensuring maximum ROI through testing and automation.

• Drive continuous A/B testing, growth experiments, and conversion optimization initiatives.

• Build and maintain strong analytics frameworks to measure campaign performance, user behavior, and ROI.

• Lead product launch campaigns and cross-functional go-to-market executions.

• Plan the launch of new products and releases and manage the cross-functional implementation of the plan.

• Mentor junior marketers and contribute to the development of scalable marketing processes.

• Work in a flat organization where your voice is always heard.

• Provident fund, Gratuity.

• Medical Fund.

• Having Corporate deals with multiple Hospitals.

• Performance bonus.

• Increment: Yearly.

• Festival Bonus: 2 (Yearly)

• Lunch Facilities: Full Subsidize.

• Unlimited Tea, Coffee & Snacks.

• Annual tour.

• Team Outing.

• Marriage Bonus and Marriage Leave.

• Paternity and Maternity Leave.

• Yearly Family Tour.

• Knowledge Sharing Session.

• Leave Carry Forward.

• Work with a vibrant team and amazing products.

• Table Tennis (Ping Pong)

• Training and learning materials to improve skills.

• Last but not the least, WorldClass Work Environment.