Senior Digital Marketing Executive

Job Description

Title: Senior Digital Marketing Executive

Company Name: Softifybd Limited

Vacancy: 01

Age: 25 to 45 years

Location: Dhaka (GULSHAN 1)

Salary: Tk. 30000 - 40000 (Monthly)

Experience:
∎ At least 3 years
∎ The applicants should have experience in the following business area(s):Software Company, IT Enabled Service, ISP, Business-to-Business (B2B) Software and Services Startup

Published: 17 Apr 2024

Education:
∎ Bachelor degree in any discipline

Requirements:

Additional Requirements:
∎ Age 25 to 45 years
∎ Proven experience in digital marketing with a focus on strategy and execution.
∎ Strong understanding of SEO, SEM, email marketing, and social media.
∎ Experience in managing digital marketing budgets and achieving measurable results.
∎ Exceptional analytical and problem-solving skills.
∎ Leadership and team management experience.

Responsibilities & Context:
∎ Develop and execute comprehensive digital marketing strategies aligned with company objectives.
∎ Plan and manage digital marketing budgets effectively.
∎ Oversee end-to-end digital campaigns, including SEO, SEM, email marketing, and social media advertising.
∎ Optimize campaigns for maximum ROI and user engagement.
∎ Work closely with content creators to develop compelling and SEO-friendly content for digital channels.
∎ Ensure consistency of messaging across all digital platforms.
∎ Monitor and analyze key performance indicators (KPIs) using analytics tools.
∎ Provide regular reports on the performance of digital marketing efforts and recommend improvements.
∎ Lead SEO initiatives, including keyword research, on-page and off-page optimization, and competitor analysis.
∎ Manage and optimize paid advertising campaigns, including Google Ads and social media ads.
∎ Plan and execute email marketing campaigns to nurture leads and engage existing customers.
∎ A/B test and optimize email campaigns for performance improvement.
∎ Oversee social media strategy and content calendar.
∎ Engage with the online community and manage brand reputation on social platforms.
∎ Provide guidance and leadership to junior members of the digital marketing team.
∎ Foster collaboration and knowledge-sharing within the team.
∎ We, Softifybd Limited, a software company committed to delivering exceptional services to our valued customers, looking for an experienced and results-driven individual to join our team as a Senior Digital Marketing Executive. If you have a proven track record in digital marketing and a passion for driving online success, we invite you to apply.
∎ Develop and execute comprehensive digital marketing strategies aligned with company objectives.
∎ Plan and manage digital marketing budgets effectively.
∎ Oversee end-to-end digital campaigns, including SEO, SEM, email marketing, and social media advertising.
∎ Optimize campaigns for maximum ROI and user engagement.
∎ Work closely with content creators to develop compelling and SEO-friendly content for digital channels.
∎ Ensure consistency of messaging across all digital platforms.
∎ Monitor and analyze key performance indicators (KPIs) using analytics tools.
∎ Provide regular reports on the performance of digital marketing efforts and recommend improvements.
∎ Lead SEO initiatives, including keyword research, on-page and off-page optimization, and competitor analysis.
∎ Manage and optimize paid advertising campaigns, including Google Ads and social media ads.
∎ Plan and execute email marketing campaigns to nurture leads and engage existing customers.
∎ A/B test and optimize email campaigns for performance improvement.
∎ Oversee social media strategy and content calendar.
∎ Engage with the online community and manage brand reputation on social platforms.
∎ Provide guidance and leadership to junior members of the digital marketing team.
∎ Foster collaboration and knowledge-sharing within the team.

Skills & Expertise:

Compensation & Other Benefits:
∎ Weekly 2 holidays, Mobile bill, T/A
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Workplace:
∎ Work at office

Employment Status: Full Time

Gender:
∎ Only Male

Job Location: Dhaka (GULSHAN 1)

Read Before Apply: Please mention the name of the position in the subject line of the email.

Apply Procedure:

Email your CV:
∎ Send your CV to the given email [email protected] or Email your CV from My Bdjobs account

Company Information:
∎ Softifybd Limited

Application Deadline: 15 May 2024

Category: Marketing/Sales

Interested By University

University Percentage (%)
National University 11.80%
Daffodil International University 3.73%
North South University 3.11%
Govt. Titumir College 2.48%
Northern University Bangladesh 2.48%
Jahangirnagar University 2.48%
Bangladesh University of Business and Technology 2.48%
Uttara University 1.86%
Stamford University Bangladesh 1.86%
American International University-Bangladesh 1.86%

Interested By Age Range

Age Range Percentage (%)
20-30 68.32%
31-35 21.12%
36-40 7.45%
40+ 0.62%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 4.35%
20K-30K 11.80%
30K-40K 36.02%
40K-50K 41.61%
50K+ 6.21%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 7.45%
0.1 - 1 years 6.21%
1.1 - 3 years 16.15%
3.1 - 5 years 34.78%
5+ years 35.40%

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