Senior Digital Marketing Executive
Job Description
Title: Senior Digital Marketing Executive
Company Name: Imperial Swiss Garden
Vacancy: 1
Age: Na
Job Location: Dhaka (Banani)
Salary: Negotiable
Experience: --
Published: 2026-05-12
Application Deadline: 2026-06-11
Education:
Requirements: --
Skills Required:
Additional Requirements:
Responsibilities & Context:
Develop and implement digital marketing strategies to increase hotel room bookings, restaurant sales, banquet/event inquiries, and brand awareness.
Manage all social media platforms including Facebook, Instagram, LinkedIn, TikTok, and YouTube.
Create and publish engaging content such as photos, videos, reels, promotional posts, and hotel offers.
Run and monitor paid advertising campaigns on Facebook Ads, Google Ads, and other digital platforms.
Maintain and update the hotel website, ensuring accurate information, promotions, room details, and SEO optimization.
Handle online travel agency (OTA) platforms such as Booking.com, Agoda, Expedia, Airbnb, and TripAdvisor.
Monitor online reviews and guest feedback; respond professionally to customer comments and inquiries.
Coordinate with the Sales, Reservation, Restaurant, and Front Office teams for promotional campaigns and seasonal offers.
Plan and execute email marketing, SMS marketing, and promotional campaigns.
Conduct market research and competitor analysis to identify trends and new business opportunities.
Generate digital marketing reports including campaign performance, reach, engagement, leads, and conversion rates.
Organize influencer marketing, collaborations, and promotional partnerships to enhance hotel visibility.
Manage photography and videography arrangements for hotel branding and promotional activities.
Ensure consistent brand identity across all online and offline marketing channels.
Improve search engine ranking (SEO) and optimize hotel listings on Google Business Profile and online directories.
Support event promotions, corporate sales campaigns, wedding campaigns, and festive marketing activities.
Track marketing budget utilization and ensure cost-effective promotional activities.
Stay updated with the latest digital marketing trends, tools, and hospitality industry practices.
Perform any other marketing-related tasks assigned by management.
Job Other Benifits:
- T/A,Tour allowance
- Lunch Facilities: Full Subsidize
- Festival Bonus: 2
As Per Compnay Policy
Employment Status: Full Time
Job Work Place: Work at office
Company Information:
Gender: Both Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: Hospitality/ Travel/ Tourism
