Marketing And Brand Development Manager

Job Description

Title: Marketing And Brand Development Manager

Company Name: Imperial Swiss Garden

Vacancy: 2

Age: 22 to 40 years

Job Location: Dhaka (Banani)

Salary: Tk. 22000 - 30000 (Monthly)

Experience:

• 3 to 7 years
• The applicants should have experience in the following business area(s): Hotel, Restaurant, Motel, Coffee Shop

Published: 2026-09-21

Application Deadline: 2026-10-21

Education:

• Master of Business Administration (MBA) in Marketing
• Bachelor of Business Administration (BBA) in Marketing

Requirements:

• 3 to 7 years
• The applicants should have experience in the following business area(s): Hotel, Restaurant, Motel, Coffee Shop

Skills Required: Brand Planning/ Development,Brand Promotion,Client Service/ Marketing,Corporate Marketing,Digital Marketing (Social Media Marketing),facebook ads,Facebook marketing,Social Media Management

Additional Requirements:

• Age 22 to 40 years

• Strong creative thinking and innovative mindset
• Excellent leadership and team management skills
• Strong communication, negotiation, and presentation abilities
• Good business development and networking skills
• Strong knowledge of digital marketing and social media platforms
• Experience with Facebook Ads, Google Ads, SEO, SEM, and online campaigns
• Knowledge of brand strategy and brand positioning
• Ability to develop marketing campaigns and promotional strategies
• Good understanding of customer behavior and market trends
• Strong market research and competitor analysis skills
• Basic knowledge of graphic design and content creation
• Ability to use Canva, Adobe Photoshop/Illustrator, or similar tools
• Knowledge of photography, videography, and promotional video concepts
• Good copywriting and content-writing skills
• Knowledge of CRM and customer database management
• Ability to analyze marketing data, campaign performance, and ROI
• Strong project management and event management skillsAbility to work under pressure and meet deadlines and targets
• Strong relationship-building and networking capability
• Ability to coordinate with media, agencies, influencers, vendors, and corporate partners
• Good knowledge of MS Office, Excel, PowerPoint, and Google WorkspaceEnglish communication skills;
• Bangla communication skills preferredStrong commercial awareness and problem-solving ability
• Willingness to travel for marketing activities, events, client meetings, and business development

Responsibilities & Context:

Job Context

The Marketing & Brand Development Manager is responsible for developing and executing marketing strategies that strengthen the company’s brand presence, increase customer engagement, generate business opportunities, and support revenue growth. The role involves strategic planning, brand positioning, digital marketing, promotional activities, market research, and coordination with internal teams and external partners.

Key Responsibilities

• Develop and implement comprehensive marketing and brand development strategies aligned with company objectives.
• Build and maintain a strong and consistent brand identity, image, and market positioning.
• Prepare annual, quarterly, and monthly marketing plans, campaigns, and promotional activities.
• Manage digital marketing activities, including Facebook, Instagram, Google, websites, email marketing, and other relevant platforms.
• Plan and execute social media campaigns, promotional offers, events, and brand activation programs.
• Conduct market research and competitor analysis to identify market trends, customer preferences, and business opportunities.
• Develop creative marketing materials, including brochures, leaflets, banners, advertisements, presentations, videos, and other promotional content.
• Coordinate with designers, advertising agencies, photographers, media partners, influencers, and other marketing vendors.
• Monitor and maintain the company's online reputation and brand communication.
• Develop strategies to increase customer acquisition, retention, engagement, and brand loyalty.
• Support sales teams with appropriate marketing campaigns, promotional materials, and business development initiatives.
• Identify new marketing channels, partnerships, corporate clients, and promotional opportunities.
• Organize and coordinate corporate events, product launches, exhibitions, campaigns, and special promotions.
• Monitor marketing budgets and ensure promotional activities are conducted within approved budgets.
• Track marketing performance using KPIs such as reach, engagement, leads, conversions, customer acquisition, revenue contribution, and ROI.
• Prepare regular marketing performance reports for management.
• Maintain proper records of marketing activities, campaigns, customer feedback, and promotional expenses.
• Ensure all marketing communications are consistent with the company's brand guidelines, values, and professional standards.
• Work closely with Management, Sales, Operations, HR, Accounts, and other departments to achieve organizational objectives.
• Continuously identify new ideas and opportunities for brand growth, customer engagement, and market expansion.
• Perform any other marketing and brand-development responsibilities assigned by the Management.

Job Other Benifits:

• Tour allowance,Performance bonus
• Lunch Facilities: Full Subsidize
• Salary Review: Yearly
• Festival Bonus: 2

As Per Company Rules

Employment Status: Full Time

Job Work Place: Work at office

Company Information:

Gender: Both Male and Female can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Hospitality/ Travel/ Tourism