Marketing and Admissions Officer

Job Description

Title: Marketing and Admissions Officer

Company Name: Penston Group

Vacancy: 2

Age: At least 21 years

Job Location: Dhaka (Banani, Dhanmondi)

Salary: Negotiable

Experience:

  • At least 1 years
  • The applicants should have experience in the following business area(s): College, Training Institutes, Advertising Agency, Immigration and Education Consultancy Service, Direct Selling/Marketing Service Company, Call Center, School, Educational Technology (Edtech) Startup
  • Freshers are also encouraged to apply.


Published: 2025-03-16

Application Deadline: 2025-03-31

Education:
    • Bachelor of Business Administration (BBA) in Marketing
    • Bachelor of Business Studies (BBS)


Requirements:
  • At least 1 years
  • The applicants should have experience in the following business area(s): College, Training Institutes, Advertising Agency, Immigration and Education Consultancy Service, Direct Selling/Marketing Service Company, Call Center, School, Educational Technology (Edtech) Startup
  • Freshers are also encouraged to apply.


Skills Required: Acting,Admission Marketing,Customer Relations,Customer Service,Sales & Marketing,Social Media Marketing (SMM),Student Admission

Additional Requirements:
  • Age At least 21 years
  • Only Female
  • Ability to actively participate in video content to enhance brand presence.

  • O/A Level background preferred.



Responsibilities & Context:

Penston Academy of International Studies is a provider of International Pre-University and Postgraduate courses for students in Bangladesh. We offer British Higher Education Qualifications which provide a pathway to students who wish to study abroad in the UK, Canada, Australia, USA and Malaysia.

Successfully responsible for the planning, coordination, development and maintenance of all marketing and admissions. Contribute to the implementation of Marketing and Admissions strategies aligned with the Academy’s mission, vision, and values.

This position requires someone with high motivation and drive to achieve conversion targets. In order to succeed in this role, you must be sales-oriented. The ideal candidate should have experience in a sales position in a Higher Education Environment with excellent communication skills.

Responsibilities:

  • Contribute to the development of a strategy to increase student admissions 

  • Develop and implement plans to ensure targets are met and student admissions opportunities are maximised. 

  • Be a proactive member of the Marketing and Admissions Team relating to Marketing, Admissions and Development activities, advising and progressing actions as appropriate. 

  • Be responsible for the marketing and admissions of all programmes offered 

  • Actively promote the Academy’s Programs through video content on different social media channels.

  • Be responsible for the development and preparation of advertising print and digital literature in collaboration with Central services and academic staff, and evaluate the response to campaigns. 

  • Maintain good relationships with key Admission channels. 

  • To develop, track and implement marketing communications plans that include but are not limited to PR, advertising, social media and stakeholder engagements. 

  • To visit education centres and other strategic partners to market and promote the Academy to the community.



Job Other Benifits:
  • Mobile bill,Performance bonus
  • Lunch Facilities: Full Subsidize
  • Salary Review: Yearly
  • Festival Bonus: 2


Employment Status: Full Time

Job Work Place: Work at office

Company Information:

Gender: Only Female can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Marketing/Sales

Interested By University

University Percentage (%)
North South University 6.15%
Daffodil International University (DIU) 3.59%
Jagannath University 3.08%
University of Dhaka 3.08%
National University 2.56%
Bangladesh University of Professionals 2.56%
Jahangirnagar University 2.05%
University of Asia Pacific 2.05%
Stamford University Bangladesh 1.54%
Rajshahi University 1.54%

Interested By Age Range

Age Range Percentage (%)
20-30 75.90%
31-35 14.36%
36-40 5.13%
40+ 3.59%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 20.00%
20K-30K 48.21%
30K-40K 20.00%
40K-50K 6.67%
50K+ 5.13%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 25.64%
0.1 - 1 years 12.82%
1.1 - 3 years 26.67%
3.1 - 5 years 14.36%
5+ years 20.51%

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