Manager / Senior Manager – International Marketing (India Operations)

Job Description

Title: Manager / Senior Manager – International Marketing (India Operations)

Company Name: HATIL

Vacancy: 1

Age: Na

Job Location: India

Salary: Negotiable

Experience: --

Published: 2026-04-02

Application Deadline: 2026-04-02

Education:

Requirements: --

Skills Required:

Additional Requirements:

Responsibilities & Context:

1. Market Strategy & Business Development

• Develop and implement an annual business plan and marketing strategy tailored to the Indian market.

• Identify and evaluate potential cities and regions for entry, expansion, and distribution network setup.

• Conduct competitive benchmarking against Indian and international furniture brands.

• Forecast annual and quarterly sales targets; prepare budgets for Indian operations.

2. Sales & Distribution Management

• Establish and manage a strong network of distributors, dealers, and multi-brand outlets (MBOs) across Tier-1 and Tier-2 cities.

• Identify and onboard channel partners aligned with HATIL’s brand values.

• Monitor partner performance; provide training, support, and marketing collateral to achieve targets.

• Explore and manage Exclusive Brand Outlets (EBOs) and shop-in-shop concepts in high-footfall locations.

• Drive project sales by engaging architects, interior designers, hotels, and corporates for bulk contracts.

3. Brand Management & Communication

• Adapt global campaigns to suit Indian cultural context and consumer preferences.

• Plan and execute BTL activities: exhibitions (e.g., Index, AceTech), events, and residential welfare association meets.

• Oversee localization of catalogs, marketing materials, and digital content.

• Manage digital marketing initiatives for India, including social media presence and influencer collaborations.

4. Product Strategy & Feedback

• Gather market intelligence on product preferences, pricing sensitivity, and regional design trends.

• Liaise with product development teams in Bangladesh to suggest India-specific modifications.

• Monitor inventory levels to ensure optimal stock availability in the Indian supply chain.

5. Team Leadership & Coordination

• Build and lead a local sales/support team in India (if applicable).

• Coordinate with logistics and supply chain teams for timely delivery and installation.

• Ensure compliance with Indian import regulations, taxation (GST), and legal requirements.

6. Reporting & Analysis

• Prepare and present monthly reports on sales, market trends, competition, and ROI of marketing spends.

• Track KPIs such as market share, revenue growth, and brand awareness.

• Provident fund,Mobile bill,Profit share,Gratuity
• Salary Review: Yearly
• Festival Bonus: 2

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