Officer - International Marketing (India Operations)

Job Description

Title: Officer - International Marketing (India Operations)

Company Name: HATIL

Vacancy: 2

Age: Na

Job Location: Dhaka (Uttara)

Salary: Negotiable

Experience: --

Published: 2026-06-21

Application Deadline: 2026-07-21

Education:

Requirements: --

Skills Required:

Additional Requirements:

Responsibilities & Context:

Responsibilities & Context

Market Strategy & Business Development

• Develop and implement an annual business plan and marketing strategy tailored specifically to the Indian market.

• Identify and evaluate potential cities and regions for market entry, expansion, and distribution network setup.

• Conduct competitive benchmarking against leading Indian and international furniture brands.

• Forecast annual and quarterly sales targets; prepare and manage budgets for Indian operations.

Sales & Distribution Management

• Establish and manage a robust network of distributors, dealers, and multi-brand outlets (MBOs) across Tier-1 and Tier-2 cities.

• Identify and onboard channel partners who align with HATIL’s brand values.

• Monitor partner performance and provide training, support, and marketing collateral to achieve targets.

• Explore and manage Exclusive Brand Outlets (EBOs) and shop-in-shop concepts in high-footfall locations.

• Drive project sales by engaging architects, interior designers, hotels, and corporate clients for bulk contracts.

Brand Management & Communication

• Adapt global campaigns to suit the Indian cultural context and consumer preferences.

• Plan and execute BTL activities, including exhibitions (e.g., Index, AceTech), events, and residential welfare association meets.

• Oversee the localization of catalogs, marketing materials, and digital content.

• Manage digital marketing initiatives for India, including social media presence and influencer collaborations.

Product Strategy & Feedback

• Gather market intelligence on product preferences, pricing sensitivity, and regional design trends.

• Liaise with the product development team in Bangladesh to suggest India-specific product modifications.

• Monitor inventory levels to ensure optimal stock availability across the Indian supply chain.

Team Leadership & Coordination

• Build and lead a local sales and support team in India (if applicable).

• Coordinate with logistics and supply chain teams to ensure timely delivery and installation.

• Ensure compliance with Indian import regulations, taxation (GST), and legal requirements.

Reporting & Analysis

• Prepare and present monthly reports on sales performance, market trends, competitive activity, and ROI of marketing spends.

• Track KPIs including market share, revenue growth, and brand awareness.

• Provident fund,Mobile bill,Over time allowance,Profit share,Gratuity,Performance bonus
• Salary Review: Yearly
• Festival Bonus: 2
• Leave Encashment