Manager - Marketing

Job Description

Title: Manager - Marketing

Company Name: Cotton Group

Vacancy: --

Age: 40 to 45 years

Job Location: Anywhere in Bangladesh

Salary: --

Experience:

• At least 10 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Garments

• Bachelor of Business Administration (BBA)
• Master of Business Administration (MBA)
• Bachelor of Science (BSc) in Textile Engineering
• Master of Science (MSc) in Textile Engineering

• Bachelor`s/Master`s degree in Business Administration, Marketing, Textile Engineering, Fashion Merchandising, or a related field.

• At least 10 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Garments

• Age 40 to 45 years

• Proven experience in Sales & Marketing within export-oriented knitwear/textiles.

• Strong liaison network with BGMEA, BKMEA, international buyers, and global brands.

• Deep understanding of merchandising practices, costing, and buyer expectations.

• Exceptional communication, negotiation, and relationship management skills.

• Ability to balance operational execution with long-term strategic growth.

• Minimum 10 years of relevant experience, with at least 5 years in a managerial role in one company.

Cotton Group is one of the fastest-growing 100% export-oriented knit garment manufacturers, delivering high-quality products and innovative solutions to globally recognized brands. We are seeking an experienced Manager-Marketing to strengthen our international buyer base, represent the company across industry platforms, and drive market growth with a strategic, transformation-oriented approach.

Key Responsibilities

Market Development & Global Buyer Engagement

• Expand international buyer networks and cultivate long-term strategic partnerships.

• Act as a key liaison with BGMEA, BKMEA, and global trade associations to position the company as a trusted industry leader.

• Proactively identify new global markets, anticipate buyer demands, and align offerings to emerging opportunities.

Competitive Positioning & Business Growth

• Shape and execute Sales & Marketing strategies that differentiate the company in the global knitwear market.

• Lead negotiations and secure profitable contracts with international buyers and brands.

• Monitor market dynamics, competitor activities, and buyer behavior to strengthen resilience in a volatile market.

Cross-Functional Collaboration & Product Alignment

• Partner with merchandising and product development teams to ensure cost competitiveness, quality standards, and buyer-specific requirements.

• Provide strategic input into product development to align with evolving fashion trends and Sustainability expectations.

• Equip internal teams with market intelligence to ensure seamless buyer engagement.

Brand Visibility & Industry Representation

• Represent the company at international trade fairs, buyer meetings, and key industry events.

• Elevate brand positioning and communication to strengthen global recognition.

• Serve as the external face of the company for buyers, trade associations, and industry stakeholders.

Performance Leadership & Reporting

• Establish and monitor KPIs for sales growth, buyer retention, and market expansion.

• Provide senior management with actionable market insights and forward-looking strategies.

• Drive accountability and performance across marketing and sales functions.

Why Join Us?

• Lead the company`s global market development and buyer engagement strategies.

• Competitive compensation package with strong growth potential.

• Opportunity to shape the company`s international market presence and competitiveness.