Manager (Marketing)

Job Description

Title: Manager (Marketing)

Company Name: Aurora specialized hospital

Vacancy: --

Age: 30 to 45 years

Job Location: Dhaka (Kakrail)

Salary: Negotiable

Experience:

• 7 to 10 years
• The applicants should have experience in the following business area(s): Hospital, Physiotherapy center, Chamber, Healthcare Startup

• Bachelor of Business Administration (BBA) in Marketing

• BA/BSc (Honours) in Marketing/Business Administration or related discipline.

• MBA/MA in Marketing, Business Administration, Management, or relevant field will be preferred.

• 7 to 10 years
• The applicants should have experience in the following business area(s): Hospital, Physiotherapy center, Chamber, Healthcare Startup

• Age 30 to 45 years

• Minimum 7–10 years of relevant professional experience, preferably in a reputed hospital or healthcare organization.

• Strong experience in Hospital Marketing, Corporate Marketing, and Business Development.

• Proven experience in developing corporate relationships and generating new business opportunities.

• Strong knowledge of Digital Marketing and healthcare service promotion.

• Proficiency in MS Office and HIS is required.

• Excellent presentation, communication, negotiation, and interpersonal skills.

• Strong leadership, analytical, strategic planning, and problem-solving abilities.

• Ability to develop and maintain strong professional relationships with corporate clients and healthcare stakeholders.

• Target-oriented, proactive, and result-driven personality.

• Ability to work under pressure and manage multiple responsibilities effectively.

• High level of professionalism, integrity, confidentiality, and accountability.

• Willingness to travel for corporate visits, meetings, promotional activities, and business development purposes.

• Proficient in MS Office and HIS.

• Strong knowledge of Corporate Marketing, Business Development, and Digital Marketing.

• Excellent presentation, communication, negotiation, and leadership skills.

• Strong business development, networking, and relationship management capabilities.

• Minimum 7–10 years of relevant experience in Hospital Marketing.

Aurora Specialized Hospital, located in the heart of Dhaka, is seeking an experienced, dynamic, and result-oriented professional to join our team as Manager (Marketing). The selected candidate will be responsible for developing and implementing marketing strategies, strengthening corporate relationships, promoting hospital services, generating business opportunities, and contributing to the overall growth and development of the hospital.

Job Description:

• Develop and implement effective marketing strategies to promote hospital services and healthcare facilities.

• Plan and execute marketing campaigns for different hospital departments, specialties, and healthcare services.

• Develop and maintain strong relationships with corporate clients, insurance companies, diagnostic centers, doctors, healthcare professionals, and other business partners.

• Identify and develop new business opportunities to increase hospital revenue and patient volume.

• Conduct market research and analyze competitors, market trends, customer needs, and business opportunities.

• Develop and implement corporate marketing and business development plans.

• Coordinate with internal departments to ensure effective promotion and delivery of hospital services.

• Develop and maintain relationships with referring physicians, corporate organizations, and other relevant stakeholders.

• Plan and execute promotional activities, corporate visits, health campaigns, seminars, workshops, and other marketing events.

• Develop and manage digital marketing activities, including social media, online campaigns, and other digital platforms.

• Monitor marketing performance and prepare regular reports for senior management.

• Set marketing targets and monitor achievement against agreed KPIs.

• Identify new markets, customer segments, and strategic partnership opportunities.

• Coordinate with the management team in developing pricing, promotional, and service-related strategies.

• Maintain updated records of corporate clients, business partners, leads, referrals, and marketing activities.

• Monitor customer feedback and coordinate with relevant departments to improve patient experience and service quality.

• Represent the hospital in corporate meetings, events, seminars, and other professional forums.

• Lead and supervise the marketing team and ensure achievement of departmental objectives.

• Prepare and monitor marketing budgets and ensure effective utilization of marketing resources.

• Provide regular daily, weekly, and monthly marketing reports to senior management.

• Perform any other duties and responsibilities assigned by the management.

• Facilities: As Per Company Rules.