Lead - Brand Management
Job Description
Title: Lead - Brand Management
Company Name: ISHO Limited
Vacancy: Not specific
Job Location: Dhaka (Banani)
Employment Status: Full-time
Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing
∎ Skills Required: Brand Marketing
Experience Requirements:
∎ 4 to 6 year(s)
∎ The applicants should have experience in the following area(s):
Brand Management
∎ The applicants should have experience in the following business area(s):
Manufacturing (FMCG), Multinational Companies, Advertising Ageny
Job Responsibilities:
∎ Analyze brand positioning and consumer insights
∎ Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends
∎ Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers' expectations and to build the credibility of the brand
∎ Shape and communicate ISHO's vision and mission
∎ Translate brand elements into plans and go-to-market strategies
∎ Lead creative development to motivate the target audience to "take action"
∎ Measure and report performance of all marketing campaigns, and assess ROI and KPIs
∎ Monitor market trends, research consumer markets and competitors' activities
∎ Oversee new and ongoing marketing and advertising activities
∎ Monitor product distribution and consumer reactions
∎ Devise innovative growth strategies
∎ Align the company around the brand's direction, choices and tactics
∎ Analyzing the success of marketing campaigns and creating reports
∎ Supervise advertising, product design and other forms of marketing to maintain consistency in branding
∎ Managing budgets and participate in the creation of the marketing calendar
∎ Supervising events such as product launches, exhibitions and photo shoots
Additional Requirements:
∎ Analytical skills and attention to detail
∎ Ability to understand trend
∎ Ability to produce innovative and original ideas
∎ The ability to manage and allocate budgets
∎ Written and verbal communication skills
∎ Experience with and an understanding of market research
∎ Time and project management skills, including the ability to work on multiple projects at the same time
Salary: Negotiable
Application Deadline: 22 Dec 2020
Company Information:
∎ 22 Nov 2020
∎ ISHO Limited
∎ Address : House# 27 (Leve-3), Road- 12 , Block# H, Banani, Dhaka-1213, Bangladesh
Category: Marketing/Sales
:
Source: bdjobs.com
Deadline Expired on 22nd Dec 2020
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