Executive, Marketing & Communications

Job Description

Title: Executive, Marketing & Communications

Company Name: Miniso Bangladesh Ltd.

Vacancy: 01

Age: 24 to 30 years

Job Location: Dhaka

Salary: Negotiable

Experience:

  • 1 to 3 years
  • The applicants should have experience in the following business area(s): Retail Store, Advertising Agency, Food (Packaged)/Beverage, Healthcare/Lifestyle product


Published: 2025-11-16

Application Deadline: 2025-12-15

Education:
    • Bachelor of Business Administration (BBA) in Marketing


Requirements:
  • 1 to 3 years
  • The applicants should have experience in the following business area(s): Retail Store, Advertising Agency, Food (Packaged)/Beverage, Healthcare/Lifestyle product


Skills Required: Advertising , Branding,Brand Activation,Brand Communication,Communication

Additional Requirements:
  • Age 24 to 30 years
  • Only Male


Responsibilities & Context:
  • Managing marketing plan as the yearly business plan for Miniso and noir within the marketing department. Constant communication with director’s, stakeholders, franchisees and relevant third parties.

  • Addressing all brand partnerships/collaboration prospects, aligned with other operational department`s coordination.

  • Working closely on the strategic brand planning & design for Bangladesh market along with the Top management member as well as liaison with in place expats from Miniso Global team.

  • Streamline and connect the agency with Miniso as a middle person for branding and various campaigns, promotion, printing purposes.

  • Work closely with agency for branding/marketing strategies, designs, communications and video shoots in regards to brand establishment of Miniso.

  • Execute the plan with necessary management approval and finish the campaign within timeline with proper follow up and update.

  • Enhancing visibility of Miniso brand among target market by various campaigns.

  • Executing marketing plans within the given deadline, specified budgets and following accurate measurement metrics.

  • Keeping up with and researching the latest events and market trends.  

  • Work closely with agencies for marketing strategies, designs and communications.

  • Maintain effective internal communications and on time reporting to ensure that all relevant stakeholders are kept informed of marketing objectives/tasks.

  • Monitor the effectiveness of marketing campaigns through relevant metrics.

  • Manage external parties during campaigns, like influencers, Print Vendors, Franchisees, Newspaper Companies and Video Agencies.

  • Media buying & communicating with media buying company.



Job Other Benifits:
  • T/A,Mobile bill
  • Lunch Facilities: Partially Subsidize
  • Salary Review: Yearly
  • Festival Bonus: 2
    • Alternative Saturday Off

    • Medical Privileges/Wellness Discounts



Employment Status: Full Time

Job Work Place: Work at office

Company Information:

Gender: Only Male can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Marketing/Sales

Interested By University

University Percentage (%)
North South University 14.13%
University of Dhaka 6.79%
Independent University, Bangladesh 5.71%
East West University 5.43%
Bangladesh University of Professionals 3.53%
National University 3.26%
Southeast University 2.99%
American International University Bangladesh (AIUB) 2.72%
Jagannath University 2.17%
University of Liberal Arts Bangladesh 2.17%

Interested By Age Range

Age Range Percentage (%)
20-30 89.95%
31-35 7.88%
36-40 1.09%
40+ 0.54%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 7.07%
20K-30K 26.90%
30K-40K 36.68%
40K-50K 17.66%
50K+ 11.68%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 17.12%
0.1 - 1 years 16.30%
1.1 - 3 years 31.79%
3.1 - 5 years 19.02%
5+ years 15.76%

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