Digital Marketing Officer

Job Description

Title: Digital Marketing Officer

Company Name: GMC Studies

Vacancy: 2

Age: 22 to 35 years

Job Location: Dhaka (GULSHAN 1)

Salary: Negotiable

Experience:

• At least 1 year
• The applicants should have experience in the following business area(s): Immigration and Education Consultancy Service, Direct Selling/Marketing Service Company

• Diploma
• Bachelor/Honors
• Masters

Candidates must have completed a course or diploma in digital marketing and have hands-on experience in lead generation and online marketing.

• At least 1 year
• The applicants should have experience in the following business area(s): Immigration and Education Consultancy Service, Direct Selling/Marketing Service Company

• Age 22 to 35 years

·         Skills in graphic design and video editing will be an added advantage for this role.

𝗔𝗯𝗼𝘂𝘁 𝗨𝘀:
GMC Studies Bangladesh is a British-registered student recruitment consultancy firm. Our head office is located in Portsmouth, UK, and our Bangladesh office is situated at Navana Tower, Gulshan-1, Dhaka. We work with universities in the UK, USA, Australia, New Zealand, Ireland, Sweden, and Malaysia, providing admission and visa processing support for Bangladeshi students.

𝗝𝗼𝗯 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:

·         Plan, execute, and manage digital marketing campaigns across Facebook, YouTube, Instagram, TikTok, LinkedIn, X (Twitter), website, email marketing, WhatsApp marketing, and Google Ads

·         Generate quality and relevant leads for student admission services

·         Manage and optimize paid advertising campaigns, especially Facebook Ads

·         Have strong knowledge of Facebook’s latest updates, particularly the Andromeda algorithm

·         Perform data analysis, keyword research, campaign analysis, and scaling strategies

·         Monitor campaign performance and prepare regular performance reports

·         Support basic SEO activities to improve website visibility and lead quality

·         Develop marketing content, including posts, blogs, videos, reels, and creatives.

·         Design funnels and posts for pages to capture and convert leads.

𝗥𝗲𝗾𝘂𝗶𝗿𝗲𝗺𝗲𝗻𝘁𝘀:

·         Minimum 1 year of experience in online or digital marketing

·         Strong understanding of lead generation strategies

·         Knowledge of SEO fundamentals

·         Hands-on experience with data analysis and campaign optimization

·         Diploma or certification in Online Marketing or a Bachelor’s degree in a relevant field will be given preference.

• Mobile bill
• Festival Bonus: 2