Digital Marketing Executive

Job Description

Title: Digital Marketing Executive

Company Name: Ayash Overseas

Vacancy: 02

Age: 22 to 30 years

Job Location: Dhaka (Motijheel)

Salary: Tk. 20000 - 30000 (Monthly)

Experience:

• At least 2 years
• The applicants should have experience in the following business area(s): Travel Agency, Overseas Companies

• Higher Secondary

• At least 2 years
• The applicants should have experience in the following business area(s): Travel Agency, Overseas Companies

• Age 22 to 30 years

• Managing and optimizing ads on various social media platforms। including Facebook Designing attractive banners and promotional content
• Creating video content suitable for video editing and marketing
• Maintaining communication with existing customers and providing support
• Working on creating new customers and expanding the business
• Ensuring the achievement of set goals by managing the marketing team Implementing effective campaigns through teamwork.

Job Overview:  We are actively seeking a motivated and innovative Social Media Manager to join our dynamic team at Ayash Overseas.

Responsibilities:

• Content Creation & Curation: Develop and curate engaging content for various social media platforms (Instagram, Facebook, TikTok, etc.), including text, images, and videos that resonate with our target audience and align with the brand`s travel services and offerings.

• Call Campaign: Launch and manage a targeted boost campaign to generate a minimum of 30 inbound calls per day, tailored to our industry.

• Social Media Strategy: Formulate and implement effective social media strategies to enhance brand awareness, customer engagement, and lead generation.

• Campaign Management: Plan and execute social media campaigns (both organic and paid) to promote special offers, new travel packages, seasonal promotions, and unique destinations. Monitor campaign performance and adjust strategies to optimize results.

• Brand Consistency: Ensure that all social media content is consistent with the travel agency’s brand voice, tone, and values. Maintain a uniform appearance and message across all channels.

• Analytics & Reporting: Monitor social media performance utilizing analytics tools and report on metrics such as reach, engagement, clicks, and conversion rates. Employ insights to enhance future content and campaigns.

• Stay Current with Industry Trends: Follow the latest developments in the travel industry, social media algorithms, and digital marketing practices to ensure the company’s online presence remains competitive and contemporary. 

• Mobile bill,Performance bonus
• Salary Review: Half Yearly
• Festival Bonus: 2