Title: Manager – Branding & Digital Marketing
Company Name: Nova Development Ltd.
Vacancy: 01
Age: 35 to 40 years
Job Location: Dhaka (Basundhara RA)
Salary: Negotiable
Experience:
Bachelor’s degree in Marketing, Business Administration, Communications, Media Studies, or a relevant discipline.
Professional certifications in Digital Marketing, Google Ads, Meta, SEO, or related areas will be an advantage.
Experience in real estate, property development, construction, or other premium consumer-facing industries will be preferred.
Strong practical knowledge of social media marketing, paid advertising, SEO/SEM, content marketing, and analytics.
Hands-on experience in developing and managing digital campaigns and lead-generation activities.
Strong understanding of brand strategy, visual communication, and content development.
Experience managing creative agencies, vendors, and external marketing partners.
Strong analytical, communication, presentation, and project-management skills.
Ability to manage multiple campaigns and deadlines in a fast-paced business environment.
Creative mindset with strong commercial and strategic thinking.
Job Context
Nova Development is a global land and real estate development group operating across Bangladesh, UAE, USA, and UK. We are looking for a creative, strategic, and results-driven Manager – Branding & Digital Marketing to strengthen our corporate brand, project visibility, and digital presence.
Key Responsibilities
Develop and execute integrated branding and digital marketing strategies aligned with corporate and project objectives.
Manage Nova Development’s brand identity, positioning, communication, and digital presence across relevant platforms.
Develop and implement digital campaigns for real estate projects, corporate initiatives, and project launches.
Lead social media strategy, content planning, campaign execution, and community engagement.
Plan, develop, and coordinate TVC, OVC, and other video-based brand communication campaigns, including concept development, production coordination, media planning, and performance evaluation.
Plan and optimize Google Ads, Meta Ads, YouTube, and other digital performance campaigns.
Drive lead generation, website traffic, engagement, and conversion through data-driven digital marketing.
Coordinate with creative teams/agencies for graphic design, photography, videography, motion graphics, and promotional materials.
Develop compelling content for websites, social media, brochures, presentations, project profiles, and corporate communications.
Monitor SEO, SEM, website performance, digital analytics, and campaign ROI.
Conduct market, competitor, and customer research to identify branding and digital growth opportunities.
Ensure consistent brand guidelines across all marketing and communication materials.
Collaborate with Sales, Business Development, Project, and Management teams to support business and project marketing objectives.
Prepare regular branding, digital marketing, and campaign performance reports for management.