Digital Marketing Manager/ Specialist

Job Description

Title: Digital Marketing Manager/ Specialist

Company Name: IDiO IT

Vacancy: 1

Age: 26 to 38 years

Job Location: Dhaka

Salary: Tk. 35000 - 40000 (Monthly)

Experience:

• At least 3 years
• The applicants should have experience in the following business area(s): IT Enabled Service

• Bachelor/Honors

• At least 3 years
• The applicants should have experience in the following business area(s): IT Enabled Service

• Age 26 to 38 years
• Only Male

• Age 26 to 38 years

• Hands-on experience in Google Ads, Facebook Ads, LinkedIn Ads, YouTube

• Strong SEO, SEM, PPC & analytics knowledge

• CRM & marketing automation experience

• Strong content, ad copy & creative planning skills

• Knowledge of video marketing & drone videography (real estate)

• Excellent communication & reporting skills

• Ability to handle pressure & multiple campaigns

• Plan, develop, and execute the overall Digital Marketing Strategy of the company.

• Manage and optimize digital marketing campaigns on Facebook, Google, YouTube, LinkedIn, and other platforms.

• Ensure effective lead generation with strong focus on lead quality and conversion.

• Analyze and optimize ROI (Return on Investment) and CPL (Cost Per Lead).

• Develop strategies to generate high-quality leads for residential and commercial real estate projects.

• Plan, execute, and optimize SEO, SEM, PPC, display advertising, and email marketing campaigns.

• Implement and monitor retargeting and remarketing campaigns.

• Optimize landing pages and ad creatives for maximum conversion rate.

• Lead, supervise, and guide content creation and creative strategy (video, banner, copy, social content).

• Manage social media platforms including Facebook, Instagram, YouTube, LinkedIn, Twitter, etc.

• Coordinate closely with the Sales Team to improve lead-to-site visit and lead-to-booking ratios.

• Analyze performance data using Google Analytics, Meta Insights, and other tools.

• Prepare regular reports on traffic, engagement, leads, conversions, ROI, and CPL.

• Integrate digital marketing campaigns with CRM systems for lead nurturing and follow-up.

• Monitor online reviews, messages, and customer feedback to enhance brand reputation.

• Stay updated with the latest digital marketing trends, tools, and best practices.

• Salary Review: Half Yearly
• Festival Bonus: 2