Digital Marketing Executive (Meta Expert)
Job Description
Title: Digital Marketing Executive (Meta Expert)
Company Name: Leadswin Limited
Vacancy: --
Age: 22 to 36 years
Job Location: Dhaka (Uttara Sector 11)
Salary: Negotiable
Experience:
- At least 3 years
- The applicants should have experience in the following business area(s): Telecommunication, Training Institutes, Advertising Agency, Software Company, IT Enabled Service, Computer Hardware/Network Companies, Multinational Companies, Real Estate, Group of Companies, Financial Technology (Fintech) Startup
Published: 2025-08-30
Application Deadline: 2025-09-09
Education:
- Bachelor/Honors
- Masters
Requirements:
- At least 3 years
- The applicants should have experience in the following business area(s): Telecommunication, Training Institutes, Advertising Agency, Software Company, IT Enabled Service, Computer Hardware/Network Companies, Multinational Companies, Real Estate, Group of Companies, Financial Technology (Fintech) Startup
Skills Required: Corporate Marketing,Digital Marketing (Social Media Marketing),Excellent communication skill,lead generation,team work
Additional Requirements:
- Age 22 to 36 years
Skills & Qualifications:
Proven experience as a Social Media Executive or similar role.
Strong knowledge of Facebook, YouTube, LinkedIn, and Google Business Profile.
Experience in lead generation and qualification over the phone.
Understanding of paid social media advertising.
Excellent communication and interpersonal skills.
Ability to track metrics and deliver performance reports.
Creative thinker with fresh ideas.
Honest, ethical, and able to meet deadlines.
Capable of working under pressure and multitasking.
Highly enthusiastic and a quick learner.
Strong common sense.
Responsibilities & Context:
Job Overview
Leadswin Limited is seeking a Digital Marketing Executive to manage and optimize campaigns across Meta and other digital platforms. The role focuses on driving lead generation, strengthening audience engagement, enhancing brand visibility, and maximizing return on investment. The ideal candidate will have proven expertise in content management, paid advertising, and performance analysis.
Key Responsibilities
Support to Planning
Develop and implement detailed digital marketing plans aligned with business objectives.
Analyze market trends and insights to design data-driven strategies for audience engagement and lead generation.
Campaign Planning & Management
Plan, launch, and optimize ad campaigns across Facebook, Instagram, WhatsApp, and LinkedIn (e.g., lead generation, engagement, and conversions).
Manage ad budgets, bids, and pacing to ensure cost-efficient performance.
Conduct A/B testing to refine ad performance and audience targeting.
Content Management & Publishing
Oversee the creation, curation, and scheduling of posts that align with brand identity and campaign objectives.
Maintain publishing calendars and ensure timely updates across social media platforms and groups.
Audience Engagement
Respond promptly to comments, inquiries, and messages to build strong community relationships.
Manage Facebook/WhatsApp communities, groups, events, and interactions to foster active engagement.
Implement strategies to grow followers, improve retention, and enhance brand loyalty.
Lead Generation Planning & Execution
Design and execute lead generation campaigns to acquire high-quality leads.
Apply retargeting strategies to re-engage prospective customers.
Collaborate with the sales team to ensure effective lead nurturing and improved conversion rates.
Paid Advertising & Optimization
Create, monitor, and optimize paid ad campaigns across Meta platforms, ensuring maximum ROI.
Utilize advanced targeting techniques to reach relevant audiences.
Stay updated on digital advertising trends and integrate them into campaigns.
Performance Tracking & Reporting
Track and analyze campaign performance metrics (CPC, CPA, ROAS, etc.).
Deliver weekly and monthly performance reports with actionable insights.
Leverage tools like Meta Ads Manager and Analytics to optimize campaigns continuously.
Platform Updates & Compliance
Stay informed about updates on Meta platforms, tools, and advertising policies.
Ensure all campaigns fully comply with platform guidelines and industry standards.
Collaboration
Work closely with the sales and marketing teams to align digital efforts with broader business objectives.
Support cross-platform initiatives, including activities on Instagram, WhatsApp, LinkedIn, and other Meta services.
Job Other Benifits:
- Lunch Facilities: Partially Subsidize
- Festival Bonus: 2
Performance bonus
Provident fund
Festival bonus: 2
Salary review: Yearly
Corporate work environment (compliance-based)
Professional KPI and appraisal system
Corporate/B2B client-based only
Quick and massive career growth opportunity
Effective recognition & certification system
Employment Status: Full Time
Job Work Place: Work at office
Company Information:
Gender: Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: Marketing/Sales
Interested By University
| University | Percentage (%) |
|---|---|
| National University | 8.33% |
| Daffodil International University (DIU) | 5.00% |
| University of Dhaka | 3.33% |
| Jahangirnagar University | 3.33% |
| North South University | 3.33% |
| Independent University, Bangladesh | 3.33% |
| Jagannath University | 1.67% |
| Islamic University, Kushtia | 1.67% |
| Bangladesh swden polytechnic institute | 1.67% |
| Dhaka College | 1.67% |
Interested By Age Range
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 71.67% |
| 31-35 | 21.67% |
| 36-40 | 1.67% |
Interested By Salary Range
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 13.56% |
| 20K-30K | 25.42% |
| 30K-40K | 37.29% |
| 40K-50K | 11.86% |
| 50K+ | 11.86% |
Interested By Experience Range
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 11.67% |
| 0.1 - 1 years | 3.33% |
| 1.1 - 3 years | 5.00% |
| 3.1 - 5 years | 40.00% |
| 5+ years | 40.00% |
