Digital Marketing Executive, After Sales Service

Job Description

Title: Digital Marketing Executive, After Sales Service

Company Name: AG Auto Division

Vacancy: 1

Age: Na

Job Location: Dhaka (Tejgaon Industrial Area)

Salary: Negotiable

Experience:

• 1 to 4 years
• The applicants should have experience in the following business area(s): Advertising Agency,Group of Companies,Automobile

• Bachelor/Honors

• Graduation in Marketing

• 1 to 4 years
• The applicants should have experience in the following business area(s): Advertising Agency,Group of Companies,Automobile

• Hands-on experience with Google Ads, Facebook Ads, CRM software, and SEO tools.

• Knowledge of customer retention strategies, service promotions, and automotive maintenance marketing.

• Strong analytical, creative, and problem-solving skills.

• Ability to work in a fast-paced service environment.

1. Digital Marketing Strategy & Campaign Execution:

• Develop and execute service-focused digital marketing campaigns across Facebook, Instagram, Google Ads, and other online platforms.

• Manage paid advertisements for vehicle servicing, maintenance packages, and spare parts promotions.

• Implement remarketing campaigns to engage existing customers and retain service loyalty.

2. Social Media & Customer Engagement:

• Create and manage engaging content related to vehicle maintenance, offers, and service updates.

• Respond to customer queries and complaints on social media to improve after-sales satisfaction.

• Drive customer feedback and online reputation management.

3. SEO & Website Management:

• Optimize website pages for after-sales services, spare parts, and maintenance solutions.

• Improve search rankings through SEO strategies and blog content on car servicing tips.

• Manage website updates related to service promotions, discounts, and special offers.

4. Data Analysis & Performance Tracking:

• Track customer inquiries, bookings, and engagement through digital platforms.

• Use Google Analytics and Meta Business Suite to measure campaign effectiveness.

• Report on customer conversion rates from digital campaigns and suggest improvements.

5. Service Promotion & Customer Retention:

• Develop email/SMS marketing campaigns for service reminders, maintenance alerts, and loyalty programs.

• Promote special service offers, seasonal check-up packages, and extended warranty programs.

• Collaborate with service advisors and customer care teams to enhance marketing efforts.

6. Coordination & Innovation:

• Work closely with the after-sales service team to understand key offerings and customer needs.

• Stay updated on digital trends in automotive after-sales marketing.

• Explore new digital tools and AI-driven customer engagement solutions.

• T/A,Mobile bill
• Salary Review: Yearly
• Festival Bonus: 2

• Sales Incentives

• Earned Leave Encashment.