Digital Marketing and Brand Specialist
Job Description
Title: Digital Marketing and Brand Specialist
Company Name: Hotel Tropical Daisy
Vacancy: 03
Job Location: Dhaka (Gulshan)
Employment Status: Full-time
Educational Requirements:
∎ Master of Business Administration (MBA) in Sales and Marketing, Master of Business Administration (MBA) in Tourism and Hospitality Management
∎ Special Training on Hotel Sales, Digital Marketing, and Brand Management.
∎ Training/Trade Course: Digital Marketing,Brand Management,Sales
∎ Skills Required: Business Development, Corporate Sales and Marketing, Digital Marketing, Forcasting, Hotel Sales, MS Word/ Excel/ PowerPoint/ OneNote, OTA system
Experience Requirements:
∎ 3 to 5 year(s)
∎ The applicants should have experience in the following area(s):
Advertising & Promotion, B2B and B2C sales and marketing, Brand Planning/ Development, Business Development, Business Expansion, Communication, Corporate Sales and Marketing, Digital Marketing, Guest Relations/ Services
∎ The applicants should have experience in the following business area(s):
Catering, Convention center, Event Management, Hotel, Restaurant
Job Responsibilities:
∎ Creative planning and designing for all the digital marketing campaigns. Good Graphics designing knowledge of Photoshop and Illustrator is must.
∎ Creative planning and execution of all the Facebook marketing campaign by using Facebook Ads manager, including good knowledge of conversion ads, lead ads, apps promotion ads and understanding of Facebook pixel for retargeting ads.
∎ Develop and manage creative digital marketing strategies to build a lasting digital connection with clients. Provide creative ideas for content marketing and content marketing strategies. And update company website as per need.
∎ Implementing and Managing Company's social media accounts. Expertise on Social Media platforms Facebook, Instagram, LinkedIn, Twitter, Google, YouTube marketing etc. to manage digital marketing campaigns.
∎ Develop relevant content, publish in digital channels and regularly maintain the channels (i.e. social media, web, email etc.) to reach the company's target customers. Creates necessary marketing database, email, social media advertising, conduct advertising campaign and product photoshoots (if need) for campaign.
∎ Must have experience on the Search Engine Optimization (SEO) including on page and off page optimization. Create and manage link building strategies and building links on regular basis for SERP.
∎ Launch Optimized Digital Campaigns through Google AdWords for Search Engine Marketing campaigns, display campaigns, shopping campaigns to increase company sales and brand awareness.
∎ Basic understanding upon Google analytics to monitor website to visitors and users in all channels
∎ Basic video editing skills including after effects, Adobe Premiere etc. Knowledge of Create Banners, Images, Promotions, etc. to be displayed on the website, Social Media, and Email Marketing.
∎ Visit regular market and maintain relationship with existing and new clients.
∎ Plan and work on target sales basis and achieve the target.
∎ Effectively work on OTA systems (Booking.com, Expedia, AirBnB, Agoda.com and so on so).
∎ Implement different branding strategies to increase the hotel brand value.
∎ Acquire new clients and conduct enlistment work procedures.
∎ Regularly analyze market and clients.
∎ Any other duty assign by supervisor.
Additional Requirements:
∎ Age 25 to 38 years
∎ Both males and females are allowed to apply
∎ Digital Marketing (Social Media Marketing), Digital marketing expert, SEO and Google AdSense, graphic design, email and SMS marketing, Digital, Social Media Operation, Ability to Work Under Pressure, Advertisement, Branding, Campaign Planning, Marketing, Promotion. Similar position or experienced in sales and digital marketing are highly encouraged to apply.
Salary:
∎ Negotiable
∎ Other benefits as per organization policies.
Compensation & Other Benefits:
∎ T/A, Mobile bill, Tour allowance, Performance bonus
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Hotel Tropical Daisy is a sister concern of Lifestyle Hotel BD Limited (a USA based hotel management organization). We are operating total 13 hotels in Portland State, USA and 01 hotel in Dhaka, Bangladesh. We are looking for young, energetic, experienced and dedicated team member who can lead our dynamic sales and marketing team.
Application Deadline: 21 Feb 2021
Company Information:
∎ 11 Feb 2021
∎ Hotel Tropical Daisy
∎ Address : House - 31/B, Road-35/A, Gulshan-02.
∎ Web : www.hoteltropicaldaisy.com
Category: Marketing/Sales
:
Source: bdjobs.com
Deadline Expired on 21st Feb 2021
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