Title: Cruise Sales & Marketing Manager
Company Name: Sea Pearl Beach Resort & Spa Ltd.
Vacancy: --
Age: At least 25 years
Job Location: Anywhere in Bangladesh
Salary: Negotiable
Experience:
Strong leadership and interpersonal skills
Target-oriented and self-motivated
Creative and innovative thinker
Strong analytical and problem-solving abilities
Professional appearance and positive attitude
Ability to work under pressure and meet deadlines
1. Sales Management
Develop and implement annual and monthly sales plans to achieve revenue targets.
Generate new business through corporate clients, travel agencies, tour operators, educational institutions, government organizations, NGOs, and event planners.
Promote charter cruises, group bookings, family packages, and special event cruises.
Conduct regular sales visits and client meetings.
Prepare quotations, negotiate contracts, and close sales.
Build and maintain long-term relationships with key clients.
Monitor sales performance and recommend improvement strategies.
2. Marketing Management
Develop and execute marketing campaigns to increase cruise bookings.
Promote cruise packages through digital marketing, social media, websites, email marketing, and print media.
Coordinate promotional events, roadshows, exhibitions, and travel fairs.
Develop brochures, flyers, banners, videos, and promotional materials.
Manage brand awareness and public relations activities.
Conduct market research to identify customer preferences and industry trends.
Monitor competitors' products, pricing, and promotional activities.
3. Business Development
Identify new business opportunities and market segments.
Establish partnerships with travel agents, hotels, airlines, and tourism organizations.
Develop corporate agreements and long-term business contracts.
Introduce new cruise packages and promotional offers based on market demand.
4. Customer Relationship Management
Ensure excellent customer service before, during, and after bookings.
Resolve customer complaints promptly and professionally.
Maintain customer databases and follow up with repeat clients.
Increase customer retention and loyalty through relationship-building initiatives.
5. Revenue Management
Monitor booking trends and occupancy levels.
Recommend pricing strategies and promotional offers to maximize revenue.
Prepare sales forecasts and revenue projections.
6. Team Leadership
Lead, supervise, and motivate the Sales & Marketing team.
Set sales targets and monitor individual performance.
Foster a high-performance, customer-focused culture.
7. Reporting
Prepare daily, weekly, monthly, and annual sales reports.
Analyze sales performance, occupancy rates, and marketing effectiveness.
Present business development reports to senior management.