CRM Manager

Job Description

Title: CRM Manager

Company Name: Glossy glow

Vacancy: --

Age: Na

Job Location: Anywhere in Bangladesh, Dhaka

Salary: Tk. 15000 - 25000 (Monthly)

Experience: --

Published: 2026-09-07

Application Deadline: 2026-09-30

Education:

Requirements: --

Skills Required:

Additional Requirements:

Responsibilities & Context:

Glossy Glow is looking for an experienced and result-driven CRM Manager to develop and manage customer relationship, retention, loyalty, and customer lifecycle strategies across our e-commerce and retail business.

The selected candidate will be responsible for improving customer retention, repeat purchase, engagement, loyalty, customer satisfaction, and customer lifetime value through data-driven CRM activities and personalized communication.

The role requires close coordination with E-commerce, Digital Marketing, Customer Service, Sales, Content, and Management teams.

Job Responsibilities

• Develop and implement the overall CRM and customer retention strategy.

• Manage and maintain customer databases and segmentation.

• Develop strategies to increase customer retention and repeat purchase.

• Plan and execute SMS, WhatsApp, email, push notification, and customer remarketing campaigns.

• Segment customers based on purchase history, frequency, value, product preferences, and engagement.

• Develop loyalty, rewards, referral, win-back, and reactivation programs.

• Identify VIP, high-value, inactive, lapsed, and potential repeat customers.

• Monitor the complete customer lifecycle from first purchase to repeat purchase and loyalty.

• Create personalized offers and communication for different customer segments.

• Coordinate CRM campaigns with the Marketing and E-commerce teams.

• Work closely with Customer Service to monitor customer complaints, feedback, and satisfaction.

• Provident fund
• Salary Review: Yearly
• Festival Bonus: 2