Cold Outreach & Marketing Specialist (Email + LinkedIn)
Job Description
Title: Cold Outreach & Marketing Specialist (Email + LinkedIn)
Company Name: Silicon Orchard Ltd.
Vacancy: 2
Age: 25 to 40 years
Job Location: Dhaka
Salary: Tk. 50000 - 70000 (Monthly)
Experience:
- 1 to 3 years
- The applicants should have experience in the following business area(s): Software Company
Published: 2025-12-01
Application Deadline: 2025-12-31
Education:
- Bachelor/Honors
Requirements:
- 1 to 3 years
- The applicants should have experience in the following business area(s): Software Company
Skills Required:
Additional Requirements:
- Age 25 to 40 years
● Hands-on experience with cold email platforms (EmailBison,Instantly, Smartlead, Mailshake)
● Strong knowledge of LinkedIn outreach strategies
● Understanding of email deliverability (SPF, DKIM, DMARC)
● Excellent English communication and copywriting skills
● Strong research skills and attention to detail
● Experience working with CRM systems (HubSpot, GoHighLevel)
● Ability to analyze outreach data and optimize campaigns
● Familiarity with tools like Apollo, Hunter, Snov, or similar lead finders
● Prior experience in B2B sales, SaaS, marketing, or agency environments
● Knowledge of marketing automation workflows
● Basic understanding of digital marketing (SEO, ads, funnels) is a plus
Responsibilities & Context:
Job Overview
We are looking for a proactive and detail-oriented Cold Outreach & Marketing Specialist to manage outbound lead generation through Email and LinkedIn. The ideal candidate has experience in cold outreach, prospect research, email deliverability, LinkedIn engagement, and performance-driven marketing strategies.
This role involves generating qualified leads, increasing brand visibility, and supporting business growth through consistent outreach campaigns.
Key Responsibilities
Cold Email Outreach
● Build, manage, and execute cold email outreach campaigns
● Create personalized and high-converting email templates
● Maintain email deliverability (SPF, DKIM, DMARC, domain warm-up)
● A/B test subject lines, email sequences, and CTAs
● Monitor campaign metrics: open rate, reply rate, positive reply rate, conversions
● Maintain clean data and ensure compliance with CAN-SPAM/GDPR laws
LinkedIn Outreach & Engagement
● Research and connect with targeted prospects on LinkedIn
● Send personalized connection requests and messages
● Manage LinkedIn sequences using automation tools (Sales Navigator, Apollo, Octopus CRM)
● Engage with prospect posts and build organic visibility
● Track lead interactions and responses
Prospecting & Lead Research
● Identify potential clients based on ICP (Ideal Customer Profile)
● Build targeted lead lists using tools like Apollo, ZoomInfo, LinkedIn, Hunter.
● Enrich leads with correct emails and contact details
Marketing & Reporting
● Collaborate with the sales/marketing team to align outreach goals
● Prepare weekly performance reports
● Suggest improvements for messaging, targeting, and conversion strategy
Manage CRM entries and pipeline updates
Job Other Benifits:
- Performance bonus,Weekly 2 holidays,Over time allowance
- Salary Review: Yearly
- Lunch Facilities: Full Subsidize
- Festival Bonus: 2
Employment Status: Full Time
Job Work Place: Work from home
Company Information:
Gender: Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: IT & Telecommunication
