Title: Cold Outreach & Marketing Specialist (Email + LinkedIn)
Company Name: Silicon Orchard Ltd.
Vacancy: 2
Age: 25 to 40 years
Job Location: Dhaka
Salary: Tk. 50000 - 70000 (Monthly)
Experience:
● Hands-on experience with cold email platforms (EmailBison,Instantly, Smartlead, Mailshake)
● Strong knowledge of LinkedIn outreach strategies
● Understanding of email deliverability (SPF, DKIM, DMARC)
● Excellent English communication and copywriting skills
● Strong research skills and attention to detail
● Experience working with CRM systems (HubSpot, GoHighLevel)
● Ability to analyze outreach data and optimize campaigns
● Familiarity with tools like Apollo, Hunter, Snov, or similar lead finders
● Prior experience in B2B sales, SaaS, marketing, or agency environments
● Knowledge of marketing automation workflows
● Basic understanding of digital marketing (SEO, ads, funnels) is a plus
We are looking for a proactive and detail-oriented Cold Outreach & Marketing Specialist to manage outbound lead generation through Email and LinkedIn. The ideal candidate has experience in cold outreach, prospect research, email deliverability, LinkedIn engagement, and performance-driven marketing strategies.
This role involves generating qualified leads, increasing brand visibility, and supporting business growth through consistent outreach campaigns.
● Build, manage, and execute cold email outreach campaigns
● Create personalized and high-converting email templates
● Maintain email deliverability (SPF, DKIM, DMARC, domain warm-up)
● A/B test subject lines, email sequences, and CTAs
● Monitor campaign metrics: open rate, reply rate, positive reply rate, conversions
● Maintain clean data and ensure compliance with CAN-SPAM/GDPR laws
● Research and connect with targeted prospects on LinkedIn
● Send personalized connection requests and messages
● Manage LinkedIn sequences using automation tools (Sales Navigator, Apollo, Octopus CRM)
● Engage with prospect posts and build organic visibility
● Track lead interactions and responses
● Identify potential clients based on ICP (Ideal Customer Profile)
● Build targeted lead lists using tools like Apollo, ZoomInfo, LinkedIn, Hunter.
● Enrich leads with correct emails and contact details
● Collaborate with the sales/marketing team to align outreach goals
● Prepare weekly performance reports
● Suggest improvements for messaging, targeting, and conversion strategy
Manage CRM entries and pipeline updates
| University | Percentage (%) |
|---|---|
| National University | 6.41% |
| American International University Bangladesh (AIUB) | 3.85% |
| North South University | 2.56% |
| Jahangirnagar University | 2.56% |
| Daffodil International University (DIU) | 2.56% |
| Dhaka College | 2.56% |
| BRAC University | 2.56% |
| University of Dhaka | 2.56% |
| Sonargaon University | 1.28% |
| Dhaka City College | 1.28% |
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 76.92% |
| 31-35 | 14.10% |
| 36-40 | 3.85% |
| 40+ | 1.28% |
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 5.13% |
| 20K-30K | 8.97% |
| 30K-40K | 7.69% |
| 40K-50K | 35.90% |
| 50K+ | 42.31% |
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 11.54% |
| 0.1 - 1 years | 11.54% |
| 1.1 - 3 years | 34.62% |
| 3.1 - 5 years | 20.51% |
| 5+ years | 21.79% |